Best Practices
Let's Become 'Masters' Dealers

Let's Become 'Masters' Dealers

Lessiter Publications recently published the first "Hall of Fame" of dealers. 

Industry News

  • Shape of Things to Come?

    The recent purchase of Kubota of Denver by the Bob Howard Luxury Auto Group has many industry watchers scratching their heads and pondering possible changes afoot in farm machinery marketing.

  • Rural Lifestyle Dealer's Best of the Web: April 19, 2024

    Rural Lifestyle Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of the rural lifestyle market. Here is our favorite content from the past week.
  • "Building Your Management Bench" with Wayne Brozek

    In this focused session "Building Your Bench", former dealer executive Wayne Brozek digs into the ins and outs of identifying, preparing and executing a program that builds your management bench.
  • Johnson Tractor Details Decade-Long Succession Journey

    In this special session, recently retired Leo Johnson (chairman) & Eric Reuterskiold (president/CEO) of Johnson Tractor (Dealership of the Year Alumni Group) rewind the clock and describe the succession plan they carefully scripted in 2011 and fully executed in 2021.
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Must Read Free Eguides

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  • The Weekly Digest is delivered every Sunday from our editors to provide you with important industry news and popular farm equipment content from the past week.

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Resources

Fundamentals for Dealers

Feeling overwhelmed?

Start with these information-packed articles hand-picked by our editors:

Why Rural Lifestyle Dealers Need to Do More Online Marketing
About 80% of people are searching online first before making a transaction, according to experts at Signpost, a marketing software company.

6 Steps to Increase Service Department Profits
Don’t underestimate what good processes, flat rating and efficiency incentives can mean for service department revenues.

 

2024 Dealership Minds Summit

REGISTER FOR THE 2024 DEALERSHIP MINDS SUMMIT

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Join top farm equipment dealerships from around North America on August 6-7, 2024 in Madison, Wis., for 2-days of unrivaled learning and networking during the 2024 Dealership Minds Summit. No other event gives you a FOR DEALERS ONLY learning opportunity featuring targeted sessions that deliver the latest research, ideas and tools to help your dealership reach its top potential.

Learn More

Videos

From the Desk of RLD

Career Center

Open Job Positions

Check out the latest industry job postings! Rural Lifestyle Dealer is your valuable resource for individuals seeking employment opportunities within the rural agricultural machinery and equipment sector, connecting job seekers with relevant positions in the industry.

Want to list a job posting? Learn more here and contact Michael Keyes today.

Top Directory Listings

Farm Innovations Review

Dealer Product Showcase

This month's featured products geared towards equipment dealers.

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Product Roundups

Top Store Items
2018 Rural Lifestyle Dealer Business Trends & Outlook (PDF)

2018 Rural Lifestyle Dealer Business Trends & Outlook (PDF)

This 46-page extensive management report details the numbers, trends and forecasts for the 2018 rural equipment market, and examines what products dealers expect to be the hottest sellers this year, which new products they intend to introduce or expand upon in their product mix, what their major concerns are for 2018 and so much more. You'll find insightful comparisons of U.S. vs. Canadian dealers, large vs. small dealerships and by major manufacturer, and with 6 additional pages in the 2018 report — a 13% increase — there’s more insight to be found than ever.

2017 Rural Lifestyle Dealer Business Trends & Outlook (PDF)

2017 Rural Lifestyle Dealer Business Trends & Outlook (PDF)

Rural Lifestyle Dealer’s full-length 40-page 2017 Business Trends & Outlook report is now available. This extensive management report details the numbers, trends and forecasts for the 2017 rural equipment market. The report examines what products dealers expect to be the hottest sellers this year, which new products they intend to introduce or expand upon in their product mix, what their major concerns are for 2017 and so much more. The report provides comparisons of U.S. vs. Canadian dealers, large vs. small dealerships and by major manufacturer.

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