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    <description>Dealer news, product innovations, and manufacturer news.</description>
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    <item>
      <title>Diamond Mowers Strengthens Dealer Support Through Demo Days And Champion Training Events</title>
      <description>Diamond Mowers announced its annual Dealer Demo Days and Champion Training events, designed to provide hands-on learning opportunities for equipment dealers serving contractors, municipalities, forestry professionals, and land management crews.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Diamond Mowers&nbsp;<span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">announced its annual Dealer Demo Days and Champion Training events,&nbsp;<span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">designed to provide hands-on learning opportunities for equipment dealers serving contractors, municipalities, forestry professionals, and land management crews.</span></span></span></p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12298</guid>
      <pubDate>Thu, 25 Jun 2026 14:29:20 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12298-diamond-mowers-strengthens-dealer-support-through-demo-days-and-champion-training-events</link>
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    </item>
    <item>
      <title>Toro Donates Equipment to University of Minnesota Landscape Arboretum</title>
      <description>The Toro Company has announced the donation of a Toro® Groundsmaster® 4000-D mower to the University of Minnesota Landscape Arboretum, providing a critical equipment upgrade to support the maintenance of the 1,200-acre horticultural garden and arboretum in Chaska, Minnesota.</description>
      <content:encoded>
        <![CDATA[<p>The Toro Company has announced the donation of a Toro® Groundsmaster® 4000-D mower to the University of Minnesota Landscape Arboretum, providing a critical equipment upgrade to support the maintenance of the 1,200-acre horticultural garden and arboretum in Chaska, Minnesota.</p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12296</guid>
      <pubDate>Tue, 23 Jun 2026 09:53:45 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12296-toro-donates-equipment-to-university-of-minnesota-landscape-arboretum</link>
    </item>
    <item>
      <title>Rural Lifestyle Dealer's Best of the Web: June 23, 2026</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>This Week's Lineup: Trailer Came Loose on Highway — Here's What Went Wrong (With Dashcam Footage) Top-Selling Compact Track Loaders, Used Values &amp; Auction Winners for 2025-26 PR Equipment Breaks Down How It’s Diversified Its Offerings California Waivers Face Bumpy Future in Congress</description>
      <content:encoded>
        <![CDATA[<p>This Week's Lineup:</p>

<ul>
<li>Trailer Came Loose on Highway — Here's What Went Wrong (With Dashcam Footage)</li>
<li>Top-Selling Compact Track Loaders, Used Values & Auction Winners for 2025-26</li>
<li>PR Equipment Breaks Down How It’s Diversified Its Offerings</li>
<li>California Waivers Face Bumpy Future in Congress</li>
</ul>

<!--<p><strong>Best of the Web This Week</strong> is brought to you by <a href="https://tym.world/en-us/products/request-quote" rel="sponsored noopener noreferrer noopener noreferrer noopener noreferrer" target="_blank">TYM</a>.</p>-->]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12295</guid>
      <pubDate>Tue, 23 Jun 2026 09:30:08 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12295-rural-lifestyle-dealers-best-of-the-web-june-23-2026</link>
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    </item>
    <item>
      <title>Generac Completes Sale of Mean Green Mower Business to Mowtech Partners</title>
      <description>The Mean Green business, including its product line, brand identity and dealer network, will continue under the new ownership.</description>
      <content:encoded>
        <![CDATA[<p>The Mean Green business, including its product line, brand identity and dealer network, will continue under the new ownership.</p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12294</guid>
      <pubDate>Mon, 22 Jun 2026 15:52:17 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12294-generac-completes-sale-of-mean-green-mower-business-to-mowtech-partners</link>
    </item>
    <item>
      <title>U.S. OPE Dealer Revenue Falls in May as Midwest Sees Steepest Decline</title>
      <author>jupchurch@lesspub.com</author>
      <description>May revenue for outdoor power equipment (OPE) dealers decreased compared to April 2026, according to Constellation Dealership Software's latest monthly market update, which analyzes transactional sales data from a consistent group of 257 dealers reporting over the past 3 years.</description>
      <content:encoded>
        <![CDATA[<p>May revenue for outdoor power equipment (OPE) dealers decreased compared to April 2026, according to Constellation Dealership Software's latest monthly market update, which analyzes transactional sales data from a consistent group of 257 dealers reporting over the past 3 years.</p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12292</guid>
      <pubDate>Thu, 18 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12292-us-ope-dealer-revenue-falls-in-may-as-midwest-sees-steepest-decline</link>
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        <media:title type="plain">OME Revenue Year (1).png</media:title>
      </media:content>
    </item>
    <item>
      <title>Rural Lifestyle Dealer's Best of the Web: June 16, 2026</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>This Week's Lineup: Inside the 6-year Process of Turning American Football Fields into World Cup Pitches A Look Inside a Japanese Kubota Dealer Leading Through Change Howe Equipment Compares Toro, Exmark and Bad Boy Mowers</description>
      <content:encoded>
        <![CDATA[<p>This Week's Lineup:</p>

<ul>
<li>Inside the 6-year Process of Turning American Football Fields into World Cup Pitches</li>
<li>A Look Inside a Japanese Kubota Dealer</li>
<li>Leading Through Change</li>
<li>Howe Equipment Compares Toro, Exmark and Bad Boy Mowers</li>
</ul>

<!--<p><strong>Best of the Web This Week</strong> is brought to you by <a href="https://tym.world/en-us/products/request-quote" rel="sponsored noopener noreferrer noopener noreferrer noopener noreferrer" target="_blank">TYM</a>.</p>-->]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12263</guid>
      <pubDate>Tue, 16 Jun 2026 12:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12263-rural-lifestyle-dealers-best-of-the-web-june-16-2026</link>
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    </item>
    <item>
      <title>Kayla Cross Named Chief Operating Officer, Pioneer Equipment Dealers Association</title>
      <description>The Pioneer Equipment Dealers Association and the Automobile Dealers Association of North Dakota announce the promotion of Kayla Cross to Chief Operating Officer.</description>
      <content:encoded>
        <![CDATA[<p>The Pioneer Equipment Dealers Association and the Automobile Dealers Association of North Dakota announce the promotion of Kayla Cross to Chief Operating Officer.</p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12266</guid>
      <pubDate>Tue, 16 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12266-kayla-cross-named-chief-operating-officer-pioneer-equipment-dealers-association</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/2026/06/16/Kayla-Cross-Pioneer-Equipment-Dealers-Association.webp?t=1781802131" type="image/png" medium="image" fileSize="521362">
        <media:title type="plain">Kayla Cross Pioneer Equipment Dealers Association.png</media:title>
      </media:content>
    </item>
    <item>
      <title>Virnig Launches All-New Snow Blower Lineup Built for Maximum Performance in Demanding Winter Conditions</title>
      <description>Virnig Manufacturing is introducing a completely redesigned snow blower lineup engineered to move more snow, handle tougher winter conditions, and give operators more configuration options than ever before.</description>
      <content:encoded>
        <![CDATA[<p>Virnig Manufacturing is introducing a completely redesigned snow blower lineup engineered to move more snow, handle tougher winter conditions, and give operators more configuration options than ever before.</p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12265</guid>
      <pubDate>Tue, 16 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12265-virnig-launches-all-new-snow-blower-lineup-built-for-maximum-performance-in-demanding-winter-conditions</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/2026/06/16/Virnig-Logo-Long-MFG.webp?t=1781775274" type="image/png" medium="image" fileSize="95598">
        <media:title type="plain">Virnig Logo Long MFG.png</media:title>
      </media:content>
    </item>
    <item>
      <title>Exploring How Customer Challenges Inspire Exmark Innovations</title>
      <description>With a more than 40-year history of commercial mower innovation, Exmark is doubling down on its commitment to customer-focused innovation.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; widows: 2; word-spacing: 0px; display: inline !important; float: none;">With a more than 40-year history of commercial mower innovation, Exmark is doubling down on its commitment to customer-focused innovation.</span></p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12262</guid>
      <pubDate>Mon, 15 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12262-exploring-how-customer-challenges-inspire-exmark-innovations</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/2026/06/15/XiQ-Technology.webp?t=1781624404" type="image/jpeg" medium="image" fileSize="132912">
        <media:title type="plain">XiQ Technology.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Rural Lifestyle Dealer's Best of the Web: June 9, 2026</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>This Week's Lineup: GreenCare for Troops Marks 20 Years of Supporting Military Families Infestation! Customer’s Mower Was FULL Of Bugs! Will It Run? Community Connections: LS Tractor Helps Bring Hands-On Learning to Life at Raleigh Oak Charter School Industry Shares Comments on CNH’s Color-Mixing of its Dealer Network Before AGCO: The Untold Story of Allis-Chalmers’ Collapse</description>
      <content:encoded>
        <![CDATA[<p>This Week's Lineup:</p>

<ul>
<li>GreenCare for Troops Marks 20 Years of Supporting Military Families</li>
<li>Infestation! Customer’s Mower Was FULL Of Bugs! Will It Run?</li>
<li>Community Connections: LS Tractor Helps Bring Hands-On Learning to Life at Raleigh Oak Charter School</li>
<li>Industry Shares Comments on CNH’s Color-Mixing of its Dealer Network</li>
<li>Before AGCO: The Untold Story of Allis-Chalmers’ Collapse</li>
</ul>

<!--<p><strong>Best of the Web This Week</strong> is brought to you by <a href="https://tym.world/en-us/products/request-quote" rel="sponsored noopener noreferrer noopener noreferrer noopener noreferrer" target="_blank">TYM</a>.</p>-->]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12256</guid>
      <pubDate>Tue, 09 Jun 2026 06:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12256-rural-lifestyle-dealers-best-of-the-web-june-9-2026</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/images/logos/RLD-THIS-WEEK.webp?t=1648240323" type="image/png" medium="image" fileSize="27729">
      </media:content>
    </item>
    <item>
      <title>“Feels Like a Ferris” Campaign Highlights the Benefits of Ferris’ Patented Full Suspension </title>
      <description>“Feels Like a Ferris” is the theme of Ferris’ recently launched national ad campaign targeting power equipment dealers, landscapers and consumers.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">“</span>Feels Like a Ferris” is the theme of Ferris’ recently launched national ad campaign targeting power equipment dealers, landscapers and consumers.<br>

<br></p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12259</guid>
      <pubDate>Tue, 09 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12259-feels-like-a-ferris-campaign-highlights-the-benefits-of-ferris-patented-full-suspension</link>
    </item>
    <item>
      <title>AED Honors House Agriculture Committee Chairman Glenn “GT” Thompson
with 2026 Legislative Leadership Award</title>
      <description>Associated Equipment Distributors (AED) presented House Agriculture Committee Chairman Glenn "GT" Thompson (R-Pa.) with the 2026 AED Legislative Leadership Award during the 2026 AED Policy Conference &amp; Advocacy Day, held June 1-3 in Washington, D.C.</description>
      <content:encoded>
        <![CDATA[<p>Associated Equipment Distributors (AED) presented House Agriculture
Committee Chairman Glenn "GT" Thompson (R-Pa.) with the 2026 AED Legislative Leadership Award
during the 2026 AED Policy Conference & Advocacy Day, held June 1-3 in Washington, D.C.</p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12255</guid>
      <pubDate>Mon, 08 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12255-aed-honors-house-agriculture-committee-chairman-glenn-gt-thompson-with-2026-legislative-leadership-award</link>
    </item>
    <item>
      <title>Roadrunner Expands Team with Addition of Trevor Revesz as Marketing  Supervisor </title>
      <description>Roadrunner, an ag and rural marketing agency built to make smart marketing accessible, is expanding its team with the addition of Trevor Revesz as Marketing Supervisor.</description>
      <content:encoded>
        <![CDATA[<p><span style="font-weight:400;font-style:normal;">Roadrunner, an ag and rural marketing agency built to make smart &nbsp;marketing accessible, is expanding its team with the addition of Trevor Revesz as Marketing &nbsp;Supervisor.</span></p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12253</guid>
      <pubDate>Sat, 06 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12253-roadrunner-expands-team-with-addition-of-trevor-revesz-as-marketing-supervisor</link>
    </item>
    <item>
      <title>Rural Lifestyle Dealer's Best of the Web: June 2, 2026</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>This Week's Lineup: Professional Field Maintenance Team Shares What It’s Like to Prepare for the FIFA World Cup Is it a Technician Problem or a Process and Leadership Problem? My Zero Turn Mower Is Ridiculous … But This Might Save Me Money Where are Kubota Tractors Made? Inside the Brand’s Manufacturing Network</description>
      <content:encoded>
        <![CDATA[<p>This Week's Lineup:</p>

<ul>
<li>Professional Field Maintenance Team Shares &nbsp;What It’s Like to Prepare for the FIFA World Cup</li>
<li>Is it a Technician Problem or a Process and Leadership Problem?&nbsp;</li>
<li>My Zero Turn Mower Is Ridiculous … But This Might Save Me Money</li>
<li>Where are Kubota Tractors Made? Inside the Brand’s Manufacturing Network</li>
</ul>

<!--<p><strong>Best of the Web This Week</strong> is brought to you by <a href="https://tym.world/en-us/products/request-quote" rel="sponsored noopener noreferrer noopener noreferrer noopener noreferrer" target="_blank">TYM</a>.</p>-->]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12250</guid>
      <pubDate>Tue, 02 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12250-rural-lifestyle-dealers-best-of-the-web-june-2-2026</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/images/logos/RLD-THIS-WEEK.webp?t=1648240323" type="image/png" medium="image" fileSize="27729">
      </media:content>
    </item>
    <item>
      <title>Top 10 Rural Lifestyle Industry Stories in May 2026</title>
      <description>In case you missed them, here are the most popular items on our website from the past month, May 2026.</description>
      <content:encoded>
        <![CDATA[In case you missed them, here are the most popular items on our website from the past month, May 2026.]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12249</guid>
      <pubDate>Mon, 01 Jun 2026 12:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12249-top-10-rural-lifestyle-industry-stories-in-may-2026</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/images/rld-top-10.webp?t=1746209169" type="image/png" medium="image" fileSize="116216">
        <media:title type="plain">rld-top-10.png</media:title>
      </media:content>
    </item>
    <item>
      <title>TYM North America Launches the T2025P Subcompact Tractor</title>
      <description>TYM North America proudly announces the launch of the T2025P, an exciting new model in the Series 2 lineup.</description>
      <content:encoded>
        <![CDATA[<p>TYM North America proudly announces the launch of the T2025P, an exciting new model in the Series 2 lineup.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12248</guid>
      <pubDate>Mon, 01 Jun 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12248-tym-north-america-launches-the-t2025p-subcompact-tractor</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/2026/05/28/June-1-2026-TYM-T2025-Launch.webp?t=1780450136" type="image/png" medium="image" fileSize="1107705">
        <media:title type="plain">June 1 2026 TYM T2025 Launch.png</media:title>
      </media:content>
    </item>
    <item>
      <title>Burrows Enterprises Celebrates Production of 5,000th Roto Grind Tub Grinder</title>
      <description>Burrows Enterprises, LLC is proud to announce a major milestone in company history — the production of its 5,000th Roto Grind Tub Grinder, completed during the first week of May 2026.</description>
      <content:encoded>
        <![CDATA[<p>Burrows Enterprises, LLC is proud to announce a major milestone in company history — the production of its 5,000th Roto Grind Tub Grinder, completed during the first week of May 2026.</p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12247</guid>
      <pubDate>Sat, 30 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12247-burrows-enterprises-celebrates-production-of-5-000th-roto-grind-tub-grinder</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/2026/05/28/image001.webp?t=1780289395" type="image/jpeg" medium="image" fileSize="133970">
        <media:title type="plain">image001.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Crop Plantings/Emergence Trends Point to Still Large Crop</title>
      <description>USDA weekly Crop Progress report shows 86% of corn planted (flat year/year, (+3% vs. recent average) and 60% emerged (-5% year/year, +2% vs. recent average).</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">USDA weekly Crop Progress report shows 86% of corn planted (flat year/year, (+3% vs. recent average) and 60% emerged (-5% year/year, +2% vs. recent average).</span></p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12246</guid>
      <pubDate>Thu, 28 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12246-ag-quick-take-crop-plantings-emergence-trends-point-to-still-large-crop</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/2026/05/28/076e1057-2fac-4e6e-b933-152325853582bluematrix.webp?t=1780102966" type="image/png" medium="image" fileSize="51630">
        <media:title type="plain">076e1057-2fac-4e6e-b933-152325853582@bluematrix.png</media:title>
      </media:content>
    </item>
    <item>
      <title>M.H. Eby Adds Shelor Motor Mile as Authorized Dealer in Christianburg, Virginia</title>
      <description>M.H. Eby, Inc. announces the addition of Shelor Motor Mile as an authorized dealer serving Christiansburg and the surrounding region.</description>
      <content:encoded>
        <![CDATA[<p>M.H. Eby, Inc. announces the addition of Shelor Motor Mile as an authorized dealer serving Christiansburg and the surrounding region.</p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12244</guid>
      <pubDate>Thu, 28 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12244-mh-eby-adds-shelor-motor-mile-as-authorized-dealer-in-christianburg-virginia</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/2026/05/26/Eby--Shelor-Motor-Mile.webp?t=1780375823" type="image/jpeg" medium="image" fileSize="84290">
        <media:title type="plain">Eby + Shelor Motor Mile.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>NAEDA Announces Two New Staff Appointments</title>
      <description>Brett Davis, CEO of the North American Equipment Dealers Association (NAEDA), announced Tuesday the addition of Stephanie Fisher and Emily Winkler to their team.</description>
      <content:encoded>
        <![CDATA[<p>Brett Davis, CEO of the North American Equipment Dealers Association (NAEDA), announced Tuesday the addition of Stephanie Fisher and Emily Winkler to their team.</p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12245</guid>
      <pubDate>Wed, 27 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12245-naeda-announces-two-new-staff-appointments</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/images/logos/NAEDA-logo-SMALL.webp?t=1779898120" type="image/png" medium="image" fileSize="122263">
        <media:title type="plain">NAEDA-logo-SMALL.png</media:title>
      </media:content>
    </item>
    <item>
      <title>How Bobcat Company and The Salvation Army are Helping Communities Prepare Before Disaster Strikes</title>
      <description>Through this expanded commitment, Bobcat has donated an additional $465,000 in equipment—bringing total donations to more than $1.35 million since 2024.</description>
      <content:encoded>
        <![CDATA[<p>Through this expanded commitment, Bobcat has donated an additional $465,000 in equipment—bringing total donations to more than $1.35 million since 2024.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12241</guid>
      <pubDate>Tue, 26 May 2026 11:30:56 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12241-how-bobcat-company-and-the-salvation-army-are-helping-communities-prepare-before-disaster-strikes</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/2026/05/26/bobcat-salvation-army-donation-aurora-co-2-051426_jpg.webp?t=1779921493" type="image/jpeg" medium="image" fileSize="158954">
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    <item>
      <title>Rural Lifestyle Dealer's Best of the Web: May 26, 2026</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>This Week's Lineup: Guiness World Records Set at TurfMutt Great Lawn in Louisville's Waterfront Park Battery Charging Solutions that Could Help Your Landscape Customers The Dealership Function That’s Already Ready for AI What's a Kubota Dealership in Japan Look Like?</description>
      <content:encoded>
        <![CDATA[<p>This Week's Lineup:</p>

<ul>
<li>Guiness World Records Set at TurfMutt Great Lawn in Louisville's Waterfront Park</li>
<li>Battery Charging Solutions that Could Help Your Landscape Customers</li>
<li>The Dealership Function That’s Already Ready for AI</li>
<li>What's a Kubota Dealership in Japan Look Like?</li>
</ul>

<!--<p><strong>Best of the Web This Week</strong> is brought to you by <a href="https://tym.world/en-us/products/request-quote" rel="sponsored noopener noreferrer noopener noreferrer noopener noreferrer" target="_blank">TYM</a>.</p>-->]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12239</guid>
      <pubDate>Tue, 26 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12239-rural-lifestyle-dealers-best-of-the-web-may-26-2026</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/images/logos/RLD-THIS-WEEK.webp?t=1648240323" type="image/png" medium="image" fileSize="27729">
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    <item>
      <title>STIHL Inc. Names Jason Mabb Vice President of Sales</title>
      <description>In this role, Mabb will oversee the development and execution of U.S. sales strategies for STIHL Inc., including demand planning, forecasting, and alignment across Sales and Operations to support continued growth and dealer success.</description>
      <content:encoded>
        <![CDATA[<p>In this role, Mabb will oversee the development and execution of U.S. sales strategies for STIHL Inc., including demand planning, forecasting, and alignment across Sales and Operations to support continued growth and dealer success.</p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12238</guid>
      <pubDate>Fri, 22 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12238-stihl-inc-names-jason-mabb-vice-president-of-sales</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/2026/05/21/Jason-Mabb.webp?t=1779610616" type="image/jpeg" medium="image" fileSize="99508">
        <media:title type="plain">Jason Mabb.jpg</media:title>
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    <item>
      <title>Deere Reports 2Q 2026 Small Ag &amp; Turf Sales Increase 16%</title>
      <description>Small Agriculture &amp; Turf sales increased for the quarter as a result of higher shipment volumes and the positive effects of foreign currency translation.</description>
      <content:encoded>
        <![CDATA[<p>Small Agriculture & Turf sales increased for the quarter as a result of higher shipment volumes and the positive effects of foreign currency translation.</p><br>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12237</guid>
      <pubDate>Thu, 21 May 2026 14:05:16 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12237-deere-reports-2q-2026-small-ag-and-turf-sales-increase-16</link>
    </item>
    <item>
      <title>SkimTurf™ Management &amp; Stotz Equipment Collaboration to Advance Precision Turf Management Across Southwest U.S.</title>
      <description>Through this collaboration, Stotz Equipment will help distribute the SkimTurf™ platform, enabling superintendents to transform agronomic insights into targeted field applications using GPS-enabled equipment.</description>
      <content:encoded>
        <![CDATA[<p>Through this collaboration, Stotz Equipment will help distribute the SkimTurf™ platform, enabling superintendents to transform agronomic insights into targeted field applications using GPS-enabled equipment.</p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12235</guid>
      <pubDate>Wed, 20 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12235-skimturf-management-and-stotz-equipment-collaboration-to-advance-precision-turf-management-across-southwest-us</link>
    </item>
    <item>
      <title>KIOTI Introduces New CK40 Series Compact Tractors</title>
      <description>The tractors provide a versatile solution for customers who need one tractor to handle everything from mowing and loader work to snow removal and general property maintenance.</description>
      <content:encoded>
        <![CDATA[<p>The tractors provide a versatile solution for customers who need one tractor to handle everything from mowing and loader work to snow removal and general property maintenance.</p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12233</guid>
      <pubDate>Tue, 19 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12233-kioti-introduces-new-ck40-series-compact-tractors</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/2026/05/19/CK2640-ROPS-Lifestyle-10.webp?t=1779610616" type="image/jpeg" medium="image" fileSize="220460">
        <media:title type="plain">CK2640 ROPS Lifestyle 10.jpg</media:title>
      </media:content>
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    <item>
      <title>Rural Lifestyle Dealer's Best of the Web: May 19, 2026</title>
      <author>kschmidt@lessitermedia.com</author>
      <description>This Week's Lineup: My Zero Turn Mower Is Ridiculous… But This Might Save Me Money Waterfront Park, Home of TurfMutt’s Great Lawn, Opens New PlayPort 5 Workforce &amp; Benefits Challenges Dealers Can’t Afford to Ignore This Fall Top 3 Dealer Trends for 2026 You Can Act on Today</description>
      <content:encoded>
        <![CDATA[<p>This Week's Lineup:</p>

<ul>
<li>My Zero Turn Mower Is Ridiculous… But This Might Save Me Money</li>
<li>Waterfront Park, Home of TurfMutt’s Great Lawn, Opens New PlayPort</li>
<li>5 Workforce & Benefits Challenges Dealers Can’t Afford to Ignore This Fall</li>
<li>Top 3 Dealer Trends for 2026 You Can Act on Today</li>
</ul>

<!--<p><strong>Best of the Web This Week</strong> is brought to you by <a href="https://tym.world/en-us/products/request-quote" rel="sponsored noopener noreferrer noopener noreferrer noopener noreferrer" target="_blank">TYM</a>.</p>-->]]>
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      <guid>http://www.rurallifestyledealer.com/articles/12231</guid>
      <pubDate>Tue, 19 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12231-rural-lifestyle-dealers-best-of-the-web-may-19-2026</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/images/logos/RLD-THIS-WEEK.webp?t=1648240323" type="image/png" medium="image" fileSize="27729">
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    <item>
      <title>Kubota and SB Mowing Partner to Transform Overgrown Properties and Give Back</title>
      <description>Through the collaboration, Kubota will provide a range of equipment to power SB Mowing’s work tackling large-scale overgrown properties and maintaining residential landscapes, while also supporting his philanthropic initiative, SB Mow It Forward.</description>
      <content:encoded>
        <![CDATA[Through the collaboration, Kubota will provide a range of equipment to power SB Mowing’s work tackling large-scale overgrown properties and maintaining residential landscapes, while also supporting his philanthropic initiative, SB Mow It Forward.]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12230</guid>
      <pubDate>Sat, 16 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12230-kubota-and-sb-mowing-partner-to-transform-overgrown-properties-and-give-back</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/2026/05/15/Kubota-cleanup.webp?t=1779108782" type="image/jpeg" medium="image" fileSize="577163">
        <media:title type="plain">Kubota cleanup.jpg</media:title>
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    <item>
      <title>Altoz Announces David Bates as District Sales Manager for Midwest Region</title>
      <description>Bates brings experience in ground care equipment and sales, along with a strong understanding of customer needs in commercial and residential applications.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Bates brings experience in ground care equipment and sales, along with a strong understanding of customer needs in commercial and residential applications.&nbsp;</span></p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12228</guid>
      <pubDate>Fri, 15 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12228-altoz-announces-david-bates-as-district-sales-manager-for-midwest-region</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/2026/05/14/David-Bates-Altoz-District-Sales-Manager.webp?t=1778970454" type="image/jpeg" medium="image" fileSize="131871">
        <media:title type="plain">David Bates Altoz District Sales Manager.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Robert's Equipment Announces New Location</title>
      <description>This will be the 7th location for the New Holland and Kubota dealership. This newest location will be branded as a Kubota store</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">This will be the 7th location for the New Holland and Kubota dealership. This newest location will be branded as a Kubota store</span></p>]]>
      </content:encoded>
      <guid>http://www.rurallifestyledealer.com/articles/12225</guid>
      <pubDate>Wed, 13 May 2026 00:00:00 -0400</pubDate>
      <link>https://www.rurallifestyledealer.com/articles/12225-roberts-equipment-announces-new-location</link>
      <media:content url="https://www.rurallifestyledealer.com/ext/resources/2026/05/12/Roberts-Equipment-Rockford-Ontario.webp?t=1779127877" type="image/jpeg" medium="image" fileSize="179009">
        <media:title type="plain">Roberts Equipment Rockford Ontario.jpeg</media:title>
        <media:description type="plain">Credit: Robert's Equipment</media:description>
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