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The Rural Lifestyle Dealer Podcast is brought to you by Yanmar.

Using ever advancing technology, Yanmar continuously strives to exceed customer expectations and deliver exceptional lifetime value by integrating its products, services and knowledge into superior quality, comprehensive solutions. Visit them at yanmartractor.com/newdealerinquiry

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iTunes Google Play SoundCloud Stitcher TuneIn Spotify]]> https://www.rurallifestyledealer.com/rss en-us [Podcast] Know Your Rights Regarding Employee Complaints on Social Media Rural Lifestyle Dealer podcast, we talk with David James of the law firm Nilan Johnson Lewis, which is based in Minneapolis, about what you can do if an employee complains about your dealership on social media.]]> http://www.rurallifestyledealer.com/articles/9154 Tue, 10 Mar 2020 14:02:00 -0400 https://www.rurallifestyledealer.com/articles/9154-podcast-know-your-rights-regarding-employee-complaints-on-social-media David James [Podcast] Overcoming These 5 Fears of Outside Sales Calls Rural Lifestyle Dealer podcast, we talk with sales coach Greg Martinelli about the topic of outside sales. Martinelli talks through why outside sales should be part of your rural equipment marketing strategy and how to start overcoming fears that may be holding you back.]]> http://www.rurallifestyledealer.com/articles/9102 Mon, 17 Feb 2020 09:13:00 -0500 https://www.rurallifestyledealer.com/articles/9102-podcast-overcoming-these-5-fears-of-outside-sales-calls [Podcast] 2020 Economic Forecast: Make the Most of the Impending Recession & Upturn Rural Lifestyle Dealer podcast features a conversation I had in late December with Alex Chausovsky of ITR Economics. We take a look at what to expect from the economy in 2020 and beyond. We’re facing a slight downturn in the first half of the year, he says, followed by an upturn in the second half of the year.]]> http://www.rurallifestyledealer.com/articles/9031 Tue, 21 Jan 2020 14:10:00 -0500 https://www.rurallifestyledealer.com/articles/9031-podcast-2020-economic-forecast-make-the-most-of-the-impending-recession-upturn [Podcast] 5 Questions to Answer Before Adding a Second Location Rural Lifestyle Dealer podcast, we're joined by Bob Clements of Bob Clements Intl., who will help you evaluate whether or not your dealership is ready and able to open a second location, without putting your first location at risk.]]> http://www.rurallifestyledealer.com/articles/8948 Mon, 16 Dec 2019 09:29:00 -0500 https://www.rurallifestyledealer.com/articles/8948-podcast-5-questions-to-answer-before-adding-a-second-location RLD_podcastlogo_0317.png [Podcast] Our Dealer Story: BTI Celebrates 75 Years Rural Lifestyle Dealer podcast we're joined by Kelly and Mike Estes, brothers and part of the third-generation ownership of BTI, a 6-store John Deere dealership based in Bucklin, Kan.]]> http://www.rurallifestyledealer.com/articles/8875 Mon, 18 Nov 2019 10:22:00 -0500 https://www.rurallifestyledealer.com/articles/8875-podcast-our-dealer-story-bti-celebrates-75-years [Podcast] Earn More Profits from Parts Rural Lifestyle Dealer podcast we're joined by Dan Weingartz, owner of Weingartz, about parts management and how to increase profits from parts. Weingartz is a 6-store dealership based in Michigan.]]> http://www.rurallifestyledealer.com/articles/8735 Mon, 14 Oct 2019 02:07:00 -0400 https://www.rurallifestyledealer.com/articles/8735-podcast-earn-more-profits-from-parts [Podcast] The ‘Who, What & Where’ of Hiring Service Technicians http://www.rurallifestyledealer.com/articles/8664 Mon, 16 Sep 2019 09:08:00 -0400 https://www.rurallifestyledealer.com/articles/8664-podcast-the-who-what-where-of-hiring-service-technicians [Podcast] Mobile Apps & More: See How ‘Social’ Selling Works http://www.rurallifestyledealer.com/articles/8571 Mon, 19 Aug 2019 10:22:00 -0400 https://www.rurallifestyledealer.com/articles/8571-podcast-mobile-apps-more-see-how-social-selling-works [Podcast] How Pattison Agriculture Developed its Safety Program & Safety Culture http://www.rurallifestyledealer.com/articles/8472 Mon, 15 Jul 2019 16:36:00 -0400 https://www.rurallifestyledealer.com/articles/8472-podcast-how-pattison-agriculture-developed-its-safety-program-safety-culture [Podcast] Q&A with Cleo Franklin on Retirement, the State of the Industry & What’s Ahead http://www.rurallifestyledealer.com/articles/8405 Tue, 18 Jun 2019 00:00:00 -0400 https://www.rurallifestyledealer.com/articles/8405-podcast-qa-with-cleo-franklin-on-retirement-the-state-of-the-industry-whats-ahead Cleo-Franklin.jpg [Podcast] Ranking UTV Brands by Internet Lead Effectiveness Rural Lifestyle Dealer podcast, editor Lynn Woolf is joined by Fran O’Hagan, president and CEO of Pied Piper Management Co., who discuss the recently released results from its internet lead effectiveness (or ILE) study.]]> http://www.rurallifestyledealer.com/articles/8357 Mon, 20 May 2019 12:06:00 -0400 https://www.rurallifestyledealer.com/articles/8357-podcast-ranking-utv-brands-by-internet-lead-effectiveness [Podcast] Hear What's Coming for Zero-Turn Mower Technology Rural Lifestyle Dealer podcast, editor Lynn Woolf is joined by Alyn Brown, who is a vice president for Level Up Development, a custom hardware and software development company.]]> http://www.rurallifestyledealer.com/articles/8207 Mon, 15 Apr 2019 11:47:00 -0400 https://www.rurallifestyledealer.com/articles/8207-podcast-hear-whats-coming-for-zero-turn-mower-technology [Podcast] See What Marketing Strategies Work for Garton Tractor Rural Lifestyle Dealer podcast, editor Lynn Woolf is joined by Ben Garton of Garton Tractor, the chief marketing officer for the 10-store dealership based in California.]]> http://www.rurallifestyledealer.com/articles/8135 Mon, 18 Mar 2019 11:53:00 -0400 https://www.rurallifestyledealer.com/articles/8135-podcast-see-what-marketing-strategies-work-for-garton-tractor Garton Podcast [Podcast] Preparing Your Dealership for Major Weather Events Rural Lifestyle Dealer podcast, managing editor Lynn Woolf is joined by Jonathan Hinze of Ewald Kubota who shares lessons learned from preparing for Hurricane Harvey and many other major storms.]]> http://www.rurallifestyledealer.com/articles/8058 Mon, 18 Feb 2019 11:46:00 -0500 https://www.rurallifestyledealer.com/articles/8058-podcast-preparing-your-dealership-for-major-weather-events [Podcast] Preparing for an Economic Downturn Rural Lifestyle Dealer podcast, managing editor Lynn Woolf is joined by senior consulting adviser with ITR Economics, Alex Chausovsky, who breaks down the complex topic of the U.S. economy and how to prepare for future swings.]]> http://www.rurallifestyledealer.com/articles/7980 Tue, 15 Jan 2019 11:11:00 -0500 https://www.rurallifestyledealer.com/articles/7980-podcast-preparing-for-an-economic-downturn [Podcast] Maximizing Your Business Management Software Rural Lifestyle Dealer podcast, brought to you by Yanmar, Bob Clements of Bob Clements Intl. is helping dealers dig into and get more from their business management software — an expensive investment, but well worth it, he says. But it’s up to you to make that investment pay off.]]> http://www.rurallifestyledealer.com/articles/7911 Tue, 18 Dec 2018 10:17:00 -0500 https://www.rurallifestyledealer.com/articles/7911-podcast-maximizing-your-business-management-software [Podcast] Customizing a Succession Plan for Your Dealership Rural Lifestyle Dealer podcast, brought to you by Yanmar, we talk with Rex Collins, a principle at HBK CPAs & Consultants, to tackle the subject of succession planning.]]> http://www.rurallifestyledealer.com/articles/7818 Tue, 20 Nov 2018 09:06:00 -0500 https://www.rurallifestyledealer.com/articles/7818-podcast-customizing-a-succession-plan-for-your-dealership [Podcast] Conversations with Ag Equipment’s Entrepreneurs: Walker Manufacturing’s Bob Walker Farm Equipment podcast, “How We Did It: Conversations with Ag Equipment's Entrepreneurs" (sponsored by Osmundson Manufacturing), Rural Lifestyle Dealer Managing Editor Lynn Woolf sits with Bob Walker, the second-generation owner of Colorado-based Walker Manufacturing.]]> http://www.rurallifestyledealer.com/articles/7664 Fri, 26 Oct 2018 00:00:00 -0400 https://www.rurallifestyledealer.com/articles/7664-podcast-conversations-with-ag-equipments-entrepreneurs-walker-manufacturings-bob-walker Walker [Podcast] Hear How Parish Tractor Sells through Facebook Rural Lifestyle Dealer podcast, brought to you by Yanmar, we talk with Lee Parish, owner of Parish Tractor, who shares how he is building his dealership’s reputation and sales through Facebook.]]> http://www.rurallifestyledealer.com/articles/7602 Tue, 16 Oct 2018 10:42:00 -0400 https://www.rurallifestyledealer.com/articles/7602-podcast-hear-how-parish-tractor-sells-through-facebook [Podcast] Hear How Atlantic & Southern Equipment Prepped for Hurricane Florence Rural Lifestyle Dealer podcast, brought to you by Yanmar, we talk with John Hoffmann, branch manager of Atlantic & Southern Equipment, who at the time of recording, was watching flood waters rise from a nearby river after Hurricane Florence hit the East Coast.]]> http://www.rurallifestyledealer.com/articles/7533 Tue, 25 Sep 2018 14:11:00 -0400 https://www.rurallifestyledealer.com/articles/7533-podcast-hear-how-atlantic-southern-equipment-prepped-for-hurricane-florence [Podcast] See How Ag-Bag Forage Solutions Builds Business with Digital Marketing Rural Lifestyle Dealer podcast, brought to you by Yanmar, we're joined by Jeremy Linder, who is part of the family that owns Ag-Bag Forage Solutions a single-store, 7-employee dealership in Astoria, OR.]]> http://www.rurallifestyledealer.com/articles/7516 Tue, 18 Sep 2018 11:19:00 -0400 https://www.rurallifestyledealer.com/articles/7516-podcast-see-how-ag-bag-forage-solutions-builds-business-with-digital-marketing [Podcast] The UTV Buying Experience: Which Dealerships Do it Better & Why Rural Lifestyle Dealer podcast, brought to you by Yanmar, we're joined by Fran O’Hagan, the president and CEO of Pied Piper Management Co. to discuss the 2018 Pied Piper Prospect Satisfaction Index (or PSI) U.S. UTV Industry Benchmarking Study.]]> http://www.rurallifestyledealer.com/articles/7444 Mon, 20 Aug 2018 10:48:00 -0400 https://www.rurallifestyledealer.com/articles/7444-podcast-the-utv-buying-experience-which-dealerships-do-it-better-why [Podcast] What Smart Technology for Financing is & Why Dealers Need it Rural Lifestyle Dealer podcast, brought to you by Yanmar, we're joined by Jeff Boots and Roderick Wilkins of Capgemini who explain that artificial intelligence, blockchain and smart contracts are three kinds of technology improving processes and outcomes in other industries.]]> http://www.rurallifestyledealer.com/articles/7349 Mon, 16 Jul 2018 14:13:00 -0400 https://www.rurallifestyledealer.com/articles/7349-podcast-what-smart-technology-for-financing-is-why-dealers-need-it [Podcast] How Dealers Can Compete in Today's Digital World Rural Lifestyle Dealer podcast, brought to you by Yanmar, we talk with Dave Groves of Equipment Dealer Marketing, who addresses the topics of a dealer's website and online presence.]]> http://www.rurallifestyledealer.com/articles/7277 Mon, 18 Jun 2018 00:00:00 -0400 https://www.rurallifestyledealer.com/articles/7277-podcast-how-dealers-can-compete-in-todays-digital-world [Podcast] ‘Great Ideas’ Series: Proven Power Recruits Veterans for Service Team Rural Lifestyle Dealer podcast, brought to you by Yanmar, we spoke with Andy Flint, service manager of the Wisconsin-based dealership, Proven Power, for our new “Great Ideas” series.]]> http://www.rurallifestyledealer.com/articles/7181 Mon, 14 May 2018 16:38:00 -0400 https://www.rurallifestyledealer.com/articles/7181-podcast-great-ideas-series-proven-power-recruits-veterans-for-service-team [Podcast] Dealing with Conflicting Personalities & Difficult Situations Rural Lifestyle Dealer podcast, brought to you by Yanmar, we spoke with Sara Hey, VP of Operations and Development at Bob Clements International, who explained what contributes to conflicts and what you can do about it.]]> http://www.rurallifestyledealer.com/articles/7040 Fri, 13 Apr 2018 17:39:00 -0400 https://www.rurallifestyledealer.com/articles/7040-podcast-dealing-with-conflicting-personalities-difficult-situations [Podcast] Conversations with Ag Equipment’s Entrepreneurs: Layton and Nick Jensen http://www.rurallifestyledealer.com/articles/7496 Wed, 28 Mar 2018 09:06:00 -0400 https://www.rurallifestyledealer.com/articles/7496-podcast-conversations-with-ag-equipments-entrepreneurs-layton-and-nick-jensen Blu-Jet [Podcast] Conversations with Ag Equipment’s Entrepreneurs: Glenn and Janea Danuser mlessiter@lessitermedia.com Rural Lifestyle Dealer.]]> http://www.rurallifestyledealer.com/articles/6981 Tue, 20 Mar 2018 10:11:00 -0400 https://www.rurallifestyledealer.com/articles/6981-podcast-conversations-with-ag-equipments-entrepreneurs-glenn-and-janeadanuser [Podcast] 4 Traits of Today’s Successful Salespeople Rural Lifestyle Dealer podcast, brought to you by Yanmar, we sat down with Mike Wiles for the first of the new "Managing the Store" series. Mike shares the traits commonly found in successful salespeople.]]> http://www.rurallifestyledealer.com/articles/6911 Fri, 09 Mar 2018 14:18:00 -0500 https://www.rurallifestyledealer.com/articles/6911-podcast-4-traits-of-todays-successful-salespeople [Podcast] UTVs & Massive Missed Opportunities Rural Lifestyle Dealer podcast, brought to you by Yanmar, we sat down with Steve Shankin, president of ViaLink and Seizmik. Shankin will discuss what he describes as “massive missed opportunities” for equipment dealers when it comes to selling UTVs and accessories.]]> http://www.rurallifestyledealer.com/articles/6865 Mon, 19 Feb 2018 17:49:00 -0500 https://www.rurallifestyledealer.com/articles/6865-podcast-utvs-massive-missed-opportunities