Dealer Business Trends & Outlook Reports

Dealers Optimistic Rural Lifestyle Sector Revenues Will Improve in 2025

kschmidt@lessitermedia.com — Tue, 25 Feb 2025 00:00:00 -0500

Following a challenging year in 2024, rural lifestyle dealers are maintaining an optimistic outlook for business in the year ahead.

Dealers Beat 2023 Wholegoods Sales Forecasts, Look to Aftermarket Revenue in 2024

Wed, 28 Feb 2024 00:00:00 -0500

Even as inventories rise and interest rates remain high, rural lifestyle dealers are maintaining healthy optimism as they begin the year.

With ‘Historic’ in the Rearview, Dealers Prep for More ‘Realistic’ 2023

Mon, 06 Mar 2023 06:00:00 -0500

According to the results of Rural Lifestyle Dealer’s annual dealer survey, the crack in rural lifestyle dealer optimism that emerged last year has widened a bit more.

Uncertainty Cracks Dealer Optimism

Sat, 05 Mar 2022 00:00:00 -0500

According to the results of Rural Lifestyle Dealer’s annual dealer survey, just one-third of dealers anticipate sales growth of at least 2% this year. That breaks a string of 5 straight years where at least half of dealers anticipated growth heading into the new year.

Rural Lifestyle Dealers’ Optimism Remains Strong

Wed, 27 Jan 2021 00:01:00 -0500

Rural equipment dealer confidence had been soaring for 2 years. Then 2020 happened — a year like most had never experienced. Uneven demand. Uncertain supply chains. Rising costs.

Rural Lifestyle Market Still Positive for 2020

Wed, 05 Feb 2020 00:01:00 -0500

The trend toward moderated optimism for the rural equipment market that showed up in 2019 looks to continue this year, with aftermarket revenue and zero-turn mowers being growth drivers in 2020. This is based on responses from dealers across North America in Rural Lifestyle Dealer’s 12th annual Dealer Business Trends & Outlook Report.

2019 Forecast: Market Remains Solid, Signs of Moderation

Wed, 16 Jan 2019 15:20:00 -0500

The rural equipment market will bring good revenues again this year, according to Rural Lifestyle Dealer’s 2019 Dealer Business Trends & Outlook Report. However, dealers are indicating some caution in their forecasts.

Seize the Opportunities Ahead

Sat, 27 Jan 2018 00:01:00 -0500

Are you feeling good about 2018? You should be, based on the results of Rural Lifestyle Dealer’s Dealer Business Trends & Outlook survey. And, if you’re not, it’s time to make quick adjustments to tap into the momentum that other dealers are experiencing.

Rural Equipment Market Remains Strong

Sat, 28 Jan 2017 00:01:00 -0500

Rural equipment dealers forecast another good year for overall and aftermarket sales, according to Rural Lifestyle Dealer’s 2017 Dealer Business Trends & Outlook survey, the magazine’s 9th annual. Despite the economic and social turbulence of an election year, these optimistic forecasts follow a very strong year for growth in 2016. Eighty-four percent of dealers think 2017 will be as good as or better than 2016 for total revenue and more than 90% think aftermarket revenue will also be as good as or better than last year. This compares with last year’s survey in which more than 88% of dealers expected 2016 to be as good as or better than 2015 for total revenue and more than 90% expected aftermarket revenue to be as good as or better than 2015.

Upward Trend Continues for Rural Equipment Market

Mon, 25 Jan 2016 00:01:00 -0500

Dealers selling to rural lifestylers think 2016 will be another good year, with significant growth forecast for revenue at a time when the production ag equipment market is experiencing declines by as much as 20% or more.

Dealer Business Trends & Outlook: Forecasting More Growth in 2015

Tue, 13 Jan 2015 00:00:00 -0500

Dealers are upbeat about revenue potential, segment growth, new product opportunities and more for the rural lifestyle market.

Dealers Forecast Growth in 2014 Despite Lingering Concerns

Thu, 30 Jan 2014 00:00:00 -0500

The upward trend for equipment and aftermarket revenues continues as the rural lifestyle market grows.

Dealers Maintain Positive Outlook for 2013

Wed, 06 Feb 2013 00:00:00 -0500

It's probably all the talk about the "fiscal cliff" or a general uncertainty in the overall economy that seems to have businesses feeling they're operating in business limbo these days. But dealers selling equipment to hobby farmers, large property owners and professional lawn and landscape services are hanging on to a generally positive view about their business prospects for 2013.

Rural Lifestyle Dealers Look for Another Solid Sales Year in 2012

Wed, 01 Feb 2012 00:00:00 -0500

An improving rural economy in the U.S. and Canada has equipment dealers who cater to rural consumers feeling optimistic about their opportunities for increasing sales revenue in 2012.

Dealers Ready to Put Recession Behind Them

Wed, 09 Feb 2011 00:00:00 -0500

After several years of recession, 2011 Business Trends & Outlook survey reveals overwhelming dealer optimism.

2010 Annual Dealer Business Trends and Outlook

jdobberstein@lesspub.com — Fri, 12 Feb 2010 00:00:00 -0500

Rural Lifestyle Dealer’s annual equipment forecast finds a surge in sales confidence from North American dealers after a difficult 2009.

Dealers Serving Rural Lifestyle Markets Face a Challenging Year

Fri, 02 Oct 2009 00:00:00 -0400

Like many other American industries in the current economy, equipment dealers will need to work to make things happen in 2009.