eBrief Features

eBrief is the bi-weekly email newsletter of Rural Lifestyle Dealer. Exclusive stories give you ideas to grow your operation. And each issue features a product and the sales benefit to your bottom line. Get it in your inbox!


Asking for Dealer-Installed Retrofit Kits

Upgrade kits allow dealers to engage their customers and provide an inexpensive way for them to upgrade their existing machines with the latest and greatest technology features. This customer-to-dealer engagement allows the dealer to promote the sale of both the upgrade kit and, hopefully, the future sale of a new machine.
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Relationship Selling: The Steps to the Sale

This is the first article in a 3-part series about four key elements of professional selling and marketing: 1) relationship selling tips and strategies, 2) hiring, training and leading a sales force, 3) integrating marketing and sales teams to perform as a whole unit, and 4) tips and strategies to measure sales and marketing effectiveness and performance.
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ROXOR Off Road Introduces Automatic Transmission, Targets Ag Segment

ROXOR Off Road recently introduced its automatic transmission utility vehicle, which joins its existing turbo diesel model.
The UTV from Mahindra Automotive North America that was launched 18 months ago to powersports dealers is now being targeted to the ag segment. Rural Lifestyle Dealer was on hand for the introduction of its automatic transmission model.
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A ‘Deep Down’ Look at Rural Lifestyle Dealer’s 2019 Dealer Business Trends & Outlook Report [Webinar]

Rural Lifestyle Dealer’s award-winning Managing Editor, Lynn Woolf, shares a “deep down” look at the rural market in this interactive webinar. She presents trends from the extensive 2019 Dealer Business Trends & Outlook Report, based on forecasts from dealers across North America. [To view any of our webinar replays, you must be logged in with a free user account.]
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