Articles Tagged with ''Vermeer''

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Season-to-Season

Williams Tractor: Making the Sale

Williams Tractor of Fayetteville, Ark., shares strategies regarding margins, rental, marketing and more in the first installment of the 2017 ‘Season-to-Season’ series.
One of the biggest decisions facing dealerships revolves around setting fair equipment margins. If high profit is the goal, sales may be lost to competitors, but aggressive pricing could lead some to feel they could have done better.
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