Rural Lifestyle Market

Data, trends, new programs and customer profiles to help you better target the rural lifestyle segment.

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RLD 5 Questions With

5 Questions with Jon Eis of John Deere Dealership Eis Implement

Eis serves as chief operating officer of Eis Implement, Two Rivers, Wis.
Rural Lifestyle Dealer sat down with Jon Eis, chief operating officer of John Deere dealer Eis Implement, and got his thoughts on key factors currently impacting the rural lifestyle market and some of the most innovative equipment that’s hit the market in the last 10 years.
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RLD 5 Questions With

5 Questions with Kris Kiser

Kiser serves as president of the Outdoor Power Equipment Institute and TurfMutt Foundation, Alexandria, Va.
We sat down with Kris Kiser, president of the Outdoor Power Equipment Institute (OPEI) and got his thoughts on key factors currently impacting the rural lifestyle market, some of the most innovative equipment that’s hit the market in the last 10 years and what he sees as the next big innovations to come in the next decade.
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RLD 5 Questions With

5 Questions with Kioti Tractors

Greg Bibee and Tim Phillips share Kioti’s expectations for the market and its dealers in 2021 and a new product segment introduction.
Following Kioti’s 2020 dealer meeting in December, Rural Lifestyle Dealer sat down with Greg Bibee, director of strategic sales and marketing, and Tim Phillips, national sales manager, to discuss Kioti’s new product introductions as well as the company’s outlook for 2021 and plans for the dealer network in the year ahead.
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