Rural Lifestyle Market

Data, trends, new programs and customer profiles to help you better target the rural lifestyle segment.


Asking for Dealer-Installed Retrofit Kits

Upgrade kits allow dealers to engage their customers and provide an inexpensive way for them to upgrade their existing machines with the latest and greatest technology features. This customer-to-dealer engagement allows the dealer to promote the sale of both the upgrade kit and, hopefully, the future sale of a new machine.
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Webinar Replay

Setting Off Season Goals [Webinar]

Sara Hey will walk you through what you should be doing right now, in the midst of a slower season, to set each department for success when spring season starts. She will share how dealerships across the country are setting goals for stability, growth, and accountability for each department and what you can do to make the next season your most profitable season yet. [To view any of our webinar replays, you must be logged in with a free user account.]
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New Features on Tap for GIE+EXPO 2020

Louisville, KY
United States
Next year's show will feature indoor drone training, an equipment test track and hands-on education with the latest in technology and robotic mowers. Read More

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