2012 Dealership of the Year

Mid-State Equipment:
Marketing & Merchandising Best Practices

In this video sponsored by Sheyenne Tooling & Mfg., Chris Frodel and Bryan Hanson, owners of 2012 Rural Lifestyle Dealer of the Year Mid-State Equipment, talk about marketing and merchandising retail products, like John Deere toy tractors and t-shirts. The company has set up a second website to support the sales and marketing of these types of products at GreenToys4U.com.

 


Click on the links below to watch the other parts of the 2012 Dealership of the Year video series.

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The 9-part 2012 Rural Lifestyle Dealer Dealership of the Year video series is sponsored by Sheyenne Tooling & Mfg. Founded in 1977, Sheyenne Tooling & Mfg., is a family-owned business. It manufactures a line of farm equipment, snow blowers and the Tele-Boom, Tele-Fork and Double Quick Tach Grapple. Sheyenne's complete line of unique and innovative skid steer attachments are designed and built to meet customers’ high quality and performance expectations.

It is also a precision component manufacturer for some of the biggest names in American agriculture including Bobcat, John Deere and CNH.

For more information about Sheyenne Tooling & Mfg., click the logo above.

VIDEOS:

Metrics to Watch

 

Defining a Company Culture

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Designing the Rural Lifestyle Store

Designing the
Rural Lifestyle Store

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Focusing Exclusively

Focusing Exclusively on the Rural Lifestyle Customer

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Marketing Online

Marketing Online

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Marketing Planning

Marketing Planning

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Monthly Management Review

Monthly Management Review

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Offering the Best Product, Regardless of Brand

Offering the Best Product, Regardless of Brand

Watch Video >>

Setting Up a Rental Division

Setting Up a Rental Division

Watch Video >>

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