Best Practices, Rural Lifestyle Market
 Bureaucracy, As Promised…

Bureaucracy, As Promised…

Many years ago, we were invited to Louisville, prior to the National Farm Machinery Show to a 'think tank' meeting with the Gehl Brothers and some financial folks they invited.

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Resources

Fundamentals for Dealers

Feeling overwhelmed?

Start with these information-packed articles hand-picked by our editors:

Why Rural Lifestyle Dealers Need to Do More Online Marketing
About 80% of people are searching online first before making a transaction, according to experts at Signpost, a marketing software company.

6 Steps to Increase Service Department Profits
Don’t underestimate what good processes, flat rating and efficiency incentives can mean for service department revenues.

 

2024 Dealership Minds Summit

REGISTER FOR THE 2024 DEALERSHIP MINDS SUMMIT

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Join top farm equipment dealerships from around North America on August 6-7, 2024 in Madison, Wis., for 2-days of unrivaled learning and networking during the 2024 Dealership Minds Summit. No other event gives you a FOR DEALERS ONLY learning opportunity featuring targeted sessions that deliver the latest research, ideas and tools to help your dealership reach its top potential.

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Videos

From the Desk of RLD

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    Why Your Sales Staff Should Never, Ever Talk About the Competition

    In the farm equipment business, many managers often tell their sales crews to never mention the competition when making a product pitch to farmers. It’s a negative to bring up another dealer’s different colored highly competitive machines, service concerns, parts delays and other business practices.

  • EDTTT-Vert-Logo_Tim-Brannon.png

    Bureaucracy, As Promised…

    Many years ago, we were invited to Louisville, prior to the National Farm Machinery Show to a 'think tank' meeting with the Gehl Brothers and some financial folks they invited.
  • Snakebit ZTR Experience & A Revenue Opportunity with ‘Guys Like Me’

    Years ago, I shared an idea I thought could help equipment dealers profit off “guys like me.”

  • EDTTT-Vert-Logo_Tim-Brannon.png

    Headed or Going South?

    All my life I have heard the term or phase things are “going south.” As a young lad we thought the phrase was a good thing. Being a southun' boy, I knew certain truths. Going farther south meant better food, slower talking and less chance of freezing to death in the winter.

Career Center

Open Job Positions

Check out the latest industry job postings! Rural Lifestyle Dealer is your valuable resource for individuals seeking employment opportunities within the rural agricultural machinery and equipment sector, connecting job seekers with relevant positions in the industry.

Want to list a job posting? Learn more here and contact Joanne Volkert today.

Top Directory Listings

Farm Innovations Review

Dealer Product Showcase

This month's featured products geared towards equipment dealers.

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Product Roundups

Top Store Items
Autonomous Farm Equipment: U.S. Farm Adoption & Outlook

Autonomous Farm Equipment: U.S. Farm Adoption & Outlook

This custom research report offers a summary of autonomy’s technological progression and indicates that the intersection of remote sensing, internet connectivity and rapid technology advances have ushered in a new tipping point for fully-automated farm operations.

Equipment Opportunities in Organic Farming

Equipment Opportunities in Organic Farming

Today, organic is the fastest growing segment of U.S. agriculture, according to the U.S. Department of Agriculture. To provide insight into this continuously growing segment of the ag market, Ag Equipment Intelligence researched industry trends and interviewed manufacturers, growers, industry experts to uncover the market potential for equipment among organic producers. The insights from this report are intended to help your business understand how to further penetrate the organic farming equipment market and what this niche needs most from their equipment manufacturers and partners.

Rural Lifestyle Equipment in North America: A 10-Year Recap of Primary Research & Outlook/Trends

Rural Lifestyle Equipment in North America: A 10-Year Recap of Primary Research & Outlook/Trends

Rural lifestyle dealers are forecasting 2023 to be their most unique year in the last decade. These dealers, who serve homeowners, hobby farmers, landscape contractors and municipalities, had a strong 2022, but are predicting new challenges for 2023. After dealing with — and continuing to battle — a mix of supply chain issues, rising interest rates and increasing costs of new equipment, their outlook has shifted vs. previous years.

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