Manufacturer News
[Video] Tractor Mike Breaks Down Deere Workers' Strike

[Video] Tractor Mike Breaks Down Deere Workers' Strike

On Oct. 14, 10,000 UAW John Deere workers went on strike after the company and union failed to come to an agreement on a new labor contract. This is the first time in 35 years Deere has had a strike. Since the video was recorded, it has been confirmed that the Georgia Deere plant, which manufactures utility and compact utility tractors is part of the strike.

Industry News

  • Exmark Shows Innovative Concepts of Future Mowers at GIE+EXPO 2021

    Exmark announced it is working to develop a number of future technologies, including electric, robotic and autonomous commercial mowers. The company unveiled an early prototype of its robotic mower concept, and showed prototypes of autonomous and electric mower models at the GIE+EXPO trade show in Louisville, Ky.

  • Tractor Supply Reports Record Third Quarter 2021 Financial Results

    Tractor Supply's net sales for the third quarter 2021 increased 15.8% to $3.02 billion from $2.61 billion in the third quarter of 2020. Comparable store sales increased 13.1%, as compared to an increase of 26.8% in the prior year’s third quarter.

  • OPEI Launches Equip Exposition, Opens New Offices in Louisville

    The Outdoor Power Equipment Institute (OPEI) announces that GIE+EXPO will rebrand and relaunch in 2022 as Equip Exposition, evolving the industry’s largest tradeshow and starting a new chapter for the event while reinvesting in its host city. 

  • Ferris Introduces 500S Series of Commercial Zero-Turn Mowers

    The Ferris 500S is designed to fill a need for those landscape professionals looking for a feature-packed zero turn that not only delivers the efficiency and performance that Ferris is famous for but does so at a great value.
View More

Must Read Free Eguides

Download these helpful knowledge building tools

View More

Free Newsletters

Join our community for unlimited access to the latest tips, news and information.

  • Sign up today to receive FREE Daily E-mails from Rural Lifestyle Dealer! All the latest rural market information, right to your inbox every single day!
  • The Weekly Digest is delivered every Sunday from our editors to provide you with important industry news and popular farm equipment content from the past week.

This month's digital sponsors:

Resources

Fundamentals for Dealers

Feeling overwhelmed?

Start with these information-packed articles hand-picked by our editors:

Why Rural Lifestyle Dealers Need to Do More Online Marketing
About 80% of people are searching online first before making a transaction, according to experts at Signpost, a marketing software company.

6 Steps to Increase Service Department Profits
Don’t underestimate what good processes, flat rating and efficiency incentives can mean for service department revenues.

 

2021 Dealership Minds Summit

REGISTER FOR THE 2021 DEALERSHIP MINDS SUMMIT

2021 DMS Logo

The most influential “Dealership Minds” in the industry will gather in Omaha, Neb. on August 3-4 for the 2021 Dealership Minds Summit.

Learn More

Videos

From the Desk of RLD

  • Duane Nolden of Middleton Power Centers Visits with the Rural Lifestyle Dealer Staff

    Another Small Dealer Takes a Hit from Deere

    Middleton Power Center's last day as a John Deere dealer was Aug. 5, 2021. To add  insult to injury, Deere also sent out a “Closed” Dealership Notification Notice that simply said “Dealership closed – no replace” to Stihl and Honda on their last day as a Deere dealer.

  • Kim Schmidt

    Start Growing Tomorrow’s Dealership Leaders Now

    We’re back! Today kicks off the 2021 Dealership Minds Summit — Developing Your Homegrown Talent. It feels great to be back hosting an in-person event after 18 months of virtual meetings. I’m looking forward to seeing those who were able to make it out to Omaha for the Summit.
  • Kim Schmidt

    Getting Back on the Road

    In typical years, the first quarter is a busy time for our staff, with a lot of time spent out of the office at industry events, meetings and visits with dealers. It’s hard to believe that with the exception of a few regional visits to dealers it’s been a year since we’ve done any extensive travel.

  • Kim Schmidt

    To the Point: Building Your Bench

    If one of your department managers was promoted — or even left the dealership —  do you know who would replace them? Do you have employees who you’ve mentored and trained who are prepared to move into management roles?

5 Questions with...

5 Questions with Electric Sheep Robotics’ Jarrett Herold

We sat down with Jarrett Herold, co-founder and COO of Electric Sheep Robotics, San Francisco, Calif. The company develops robotics technology designed to address the outdoor labor shortage. Their clamp-on hardware and software turns commercial mowers used in lawn maintenance and turf maintenance into self-driving machines. Read More »

READ MORE FROM THIS SERIES

The 5 Questions With... series is brought to you by Altoz.

Altoz
Top Directory Listings

The Altoz Advantage

Tracks on Mowers Offer Unique Advantages

Altoz offers a product that is unique to the industry — zero-turn and stand-on mowers with tracks. And while Altoz owner Dennis Brazier says tracked mowers certainly won’t replace all wheeled mowers, they offer a unique advantage for commercial, municipality or farm customers. Read More »

READ MORE FROM THIS SERIES

The Altoz Advantage series is brought to you by Altoz.

Altoz

 


Farm Innovations Review

Dealer Product Showcase

This month's featured products geared towards equipment dealers.

Learn More

Product Roundups

Top Store Items
2018 Rural Lifestyle Dealer Business Trends & Outlook (PDF)

2018 Rural Lifestyle Dealer Business Trends & Outlook (PDF)

This 46-page extensive management report details the numbers, trends and forecasts for the 2018 rural equipment market, and examines what products dealers expect to be the hottest sellers this year, which new products they intend to introduce or expand upon in their product mix, what their major concerns are for 2018 and so much more. You'll find insightful comparisons of U.S. vs. Canadian dealers, large vs. small dealerships and by major manufacturer, and with 6 additional pages in the 2018 report — a 13% increase — there’s more insight to be found than ever.

2017 Rural Lifestyle Dealer Business Trends & Outlook (PDF)

2017 Rural Lifestyle Dealer Business Trends & Outlook (PDF)

Rural Lifestyle Dealer’s full-length 40-page 2017 Business Trends & Outlook report is now available. This extensive management report details the numbers, trends and forecasts for the 2017 rural equipment market. The report examines what products dealers expect to be the hottest sellers this year, which new products they intend to introduce or expand upon in their product mix, what their major concerns are for 2017 and so much more. The report provides comparisons of U.S. vs. Canadian dealers, large vs. small dealerships and by major manufacturer.

Visit Store