A recent Rural Lifestyle Dealer poll asked dealers what customer segment makes up the largest percentage of their customer base. Over 46% of dealers said hobby farmers are their largest customer segment. That was followed by 32.6% of dealers saying production farmers made up the largest percentage of their customers. Turf/landscape contractors were the top segment for 11.6% of dealers and construction contractors were the largest customer segment for 7% of dealers who responded to the poll.
RhinoAG Production Tour to Mark 90 years
Lessiter Media editors visited RhinoAG in Gibson City, IL to get a behind-the-scenes glimpse at the production processes and attention to detail that have contributed to their longevity as they celebrate their 90th anniversary in 2024.
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