Rural Lifestyle Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of the rural lifestyle market. Here is our favorite content from the past week:

Recharge Your Prospect Funnel by Going from ABC to ABP

In this article sales consultant Greg Martinelli explains why the classic “Always be closing” from Glengarry Glen Ross isn’t always a fit in this industry. “True, but not a practical approach in ag sales, as we work in long-term selling relationships that require a consultative approach. ABC will work for some, but mostly, it will get you kicked off the farm or out of the buyer’s office,” he writes.

SCARIEST Tractor Video - He Almost Died With The Towing Mistake That KILLS

Tractor Mike writes, today’s video is different. It’s critical. It’s terrifying. And it’s a direct warning to every single person who operates a tractor, whether you’re a lifelong farmer or a new hobbyist.

Oklahoma Kubota Dealership Hosts Annual Thankful Party

The Newton family hosted its annual Thankful Party recently for their employees — a time for food, fun, and fellowship with the folks who keep Stewart Martin Equipment moving forward.

Northern Lights are the Best Equipment Backdrop

Check out this shot of the Northern Lights that the folks at Bobcat of North Texas captured earlier this month.

Product Video of the Week: Kioti's New CS2530H Cab Sub Compact Tractor and ROPS Model

Tractor Product Line Manager Joel Hicks highlights the CS2530H Cab Sub Compact Tractor from Kioti Tractor. Available in both a Cab and ROPS version, the CS2530H Sub Compact Tractor features a variety of attachments including the Backhoe SB2530 and Front End Loader SL2530 as well as several implement options. The Cab version also includes heating and air conditioning while boasting a 7ft height allowing accessibility in event the smallest storage shelters.

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