Mahindra & Mahindra is looking to introduce more powerful tractors in the U.S., as the company aims to build on the robust growth story in that market, M&M's ED & president-automotive & farm equipment sectors Pawan Goenka said on Thursday.
"Our tractor sales have increased almost 45% in Mahindra USA against industry average of about 15%," Goenka said at a press conference. "Now, we are playing in the 0-80 horsepower range and we are looking at introducing the 100-120 horsepower range of tractors. Those are not designed here but are designed outside India and will be coming in from different OEMS, custom designed for Mahindra USA but not by M&M. Mahindra USA will be marketing those products," he said.
He added that the U.S. has much wider scope for the farm equipment vehicles unlike India.
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