You can hear directly from the dealers who achieved the honor of Rural Lifestyle Dealer Dealership of the Year in a video series exclusively sponsored by Basic Software Systems.

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Ranchland Tractor & ATV of Saucier, Miss., is the single-store recipient and Sherwood Tractor of Rose Bud, Ark., is the multi-store recipient. Hear from each dealership’s owners, David Holman and Bart Sherwood, as well as members of their team on how they set and achieve revenue goals, reach out to new customers and ensure an exceptional customer experience.

The comprehensive video series includes more than 30 videos, each focused on a specific topic so you can easily view and share them with your entire team.

Thank you to Basic Software Systems for sponsoring the series. Basic has been providing dealerships across the country with a Dealership Management System Solution for 38 years that guarantees success. The solutions fit the needs of dealerships of all sizes and are adaptable as dealerships grow. For more information, call (800) 252-4476 or email

Go here to start viewing the videos today and adapt the winning strategies.