AGCO Corporation, the first manufacturer to stand behind equipment with a Certified Pre-Owned (CPO) program, is expanding the offering for more comprehensive coverage throughout North America. After piloting the CPO program with 16 dealers for more than a year, the company will unveil the full program in early 2015.
The CPO program aims to enhance quality and decrease risk by certifying used equipment for farmers in North America. To qualify, equipment must be thoroughly inspected and reconditioned at more than 100 points.
"Farmers are savvy businesspeople, and particularly in a down market, they are squeezed to maximize their net profit," said Eric Lescourret, AGCO director of Commercial Strategic Initiatives. "Key areas of focus for farmers are capital expense and the purchase or lease of more fuel-efficient and productive equipment. AGCO was the first agriculture equipment manufacturer to stand behind equipment with a certified pre-owned program, beginning with pilot dealers, starting in 2013."
Throughout 2014, the company gained efficiencies and made improvements to the program to ensure maximum quality for the full rollout to its dealer network. The learnings and improvements from the pilot program have convinced AGCO that the program will provide farmers with maximum peace of mind and the best value in the market for their used-equipment purchases. All certified equipment also includes a first-class extended-service package. This means any piece of CPO equipment purchased will come with at least one year of comprehensive extended-service coverage, helping customers avoid costly repairs. AGCO stands behind the coverage because of the thorough inspection each piece of equipment must undergo. Tractors and windrowers are each inspected at over 100 points, large square balers are inspected at over 160 points and combines are inspected at over 200 points. Once inspected, each piece of equipment is reconditioned by certified technicians.
AGCO equipment available in the pilot program includes models from each of the following brands:
- Challenger, Massey Ferguson and Fendt HHP tractors
- Challenger, Massey Ferguson and Gleaner combines
- Massey Ferguson and Challenger self-propelled windrowers
- Hesston by Massey Ferguson and Challenger large square balers
- RoGator sprayers
As part of the rollout, farmers will be able to access CPO inventory across North America through dealers as well as on AGCOcorp.com, MasseyFerguso
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