Items Tagged with 'service philosophy'


From the Field

Service as a Code of Business

You set yourself apart from the big chains — and from dealer competitors — by the service you provide your rural lifestyle customers. In this issue, we examine the topic of service from two viewpoints: a long-time dealer and a rural lifestyler. The dealer, Rodgers and Sons of Cherry Creek, N.Y., has remained viable in a changing ag industry because of its commitment to service and a willingness to expand into the rural lifestyle sector.
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