Rural Lifestyle Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of the rural lifestyle market. Here is our favorite content from the past week:


Best of the Web This Week is brought to you by Ritchie.

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Thomas Ritchie developed the concept of the automatic waterer valve in 1921 in Oskaloosa, Iowa. Since that time, Ritchie Industries has developed into the leader in watering innovation and now manufactures a complete line of livestock and horse waterers to the highest specifications in the industry. To find the automatic waterer that will suit your needs, visit RitchieFount.com.


2022-23 Old Timers Winter Prediction from the Persimmon Tree Fruit

Old timers didn't have High Paid Weather Guessers to tell them the Winter Weather Forecast. They used nature to prepare. One of those methods was looking at persimmon seeds to predict the winter. This has become an annual event at Vahrenberg Implement to gather local Persimmon fruits and reveal the outcome. Let's see what this year has to bring … A fun exercise, but maybe don’t plan your snow thrower inventory based on this method.


Are You Losing Inventory in the Service Department?

What does a simple child’s toy have to do with your Service Department? Small changes can escalate into monumental changes. In this video from Bob Clements International, Sara Hey talks about how time is the inventory for the service department.


Measuring the Business — Profit vs. Gross Revenue

First Choice Farm and Lawn owners Ron and Don Parks share their top metrics for success, including absorption and if net profit is exceeding gross revenue. If it is, they consider that healthy growth.


NAEDA Recognizes Tom Rosztoczy as its Dealer of the Year

Tom is respected by his fellow dealers and is viewed as a man with high integrity” stated Kim Rominger, NAEDA CEO. “As the Chair of the Equipment Dealers Association, Tom led the Long-Range Planning Committee and merger process that has resulted in the new North American Equipment Dealers Association. There is no doubting of his visionary and leadership skills, and he is a worthy recipient of this award." Read more about Rosztoczy and Stotz Equipment here.

My Greatest Mistake: Tom Rosztoczy

To List the Price or Not to List, That is the Question

Who can relate? What's your take on listing the price of equipment in your ads. Are your customers like the gentleman in this video who can't be bothered to pick up the phone to find out how much something costs?


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Best of the Web This Week is brought to you by Ritchie.

Thomas Ritchie developed the concept of the automatic waterer valve in 1921 in Oskaloosa, Iowa. Since that time, Ritchie Industries has developed into the leader in watering innovation and now manufactures a complete line of livestock and horse waterers to the highest specifications in the industry.

From a single horse StallFount to large fountains that accommodate 500 cattle, Ritchie automatic waterers continue to set the standard in quality. So, when you buy a Ritchie waterer, you know you’re getting the most dependable product on the market… not to mention the best value, service and warranty in the business.

To find the automatic waterer that will suit your needs, visit RitchieFount.com.

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