Derick McGhee, Heritage Tractor's marketing manager, shares the dealership's strategies for building its brand, including product offerings, service and making the most of "touchpoints."
How We Did It Docuseries: Worksaver (part 3)
Watch part two of an extended three-part video interview with Tim and Tom Burenga in this episode of the “How We Did it” Docuseries.
Click here to watch Part 1.
Click here to watch Part 2.
Full Docuseries: farm-equipment.com/innovators-docuseries
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