Briggs & Stratton Corp., the world's largest producer of gasoline powered engines for outdoor power equipment, is rolling out a new blog as an additional tool to keep homeowners up-to-date on the latest information about outdoor power equipment, lawn care tips, home improvement tools and trends.

The new PowerSmarts blog will bolster Briggs & Stratton's already robust consumer outreach, which includes a customer service answer center, engine repair FAQs, Facebook and Twitter presence, newsletters and an extensive Briggs & Stratton dealer network.

"Briggs & Stratton customers often first look to the web to find answers to their small engine questions," says Dan Benischek, Director of the Briggs & Stratton Answer Center and featured contributor to PowerSmarts. "A blog is a natural extension of the conversations we are already having with Briggs & Stratton users and dealers both on and offline."

The Briggs & Stratton blog will feature regular posts from engine experts and eventually guest posts potentially from small engine and mower dealers, lawn care business owners, and even homeowners. Content will include information about small engine parts, outdoor power product and mower repair, maintenance and seasonal lawn care tips and tricks for keeping your yard looking its best.

For additional information, please visit the Briggs & Stratton PowerSmarts blog at:

Briggs & Stratton Corporation, headquartered in Milwaukee, Wisconsin, is the world's largest producer of gasoline engines for outdoor power equipment. Its wholly owned subsidiaries include North America's number one marketer of portable generators and pressure washers, and it is a leading designer, manufacturer and marketer of lawn and garden and turf care through its Simplicity, Snapper, Ferris, Murray, Branco and Victa brands. Briggs & Stratton products are designed, manufactured, marketed and serviced in more than 100 countries on 6 continents.