FORT WAYNE, Ind. — American SportWorks announces the rebranding of the company as American Landmaster. In addition, American Landmaster is unveiling a re-engineered line of UTVs at the National Hardware Show in Las Vegas, Nevada, sarting May 4, 2016. The new UTV is described as a being feature rich and having a forward thinking design. 

For more than 50 years, American SportWorks has been manufacturing and distributing on and o­ff-road vehicles. According to Kent Rice, president and CEO, “The same everyday reliability that we’ve built for over 50 years is now lived out as American Landmaster.”

The company has a manufacturing facility located in Roseland, La., and corporate offices located in Fort Wayne, Ind. American Landmaster products are "Made in the USA."