Articles Tagged with ''Rural Lifestyler''

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What Rural Lifestylers Want from You

10 Years of Understanding Rural Lifestyle Customers

Here are the stand-out stories and best takeaways from our long-standing series that helps dealers better understand their customers.
Knowing your customers allows you to become more than salespeople and develop into a solution provider for them. You need to know their needs, help them find the equipment to satisfy those needs and follow up with service and parts to keep them working on and enjoying their properties day in and day out. By doing that, you can earn loyal customers.
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thats 10 years

Seizing Opportunities in the Rural Lifestyle Segment

Rural Lifestyle Dealer marks its 10th anniversary of helping dealers earn more business from the rural equipment buyer.
Production ag has always been the lifeblood of equipment dealerships, but about a decade ago, a new segment was gaining attention among dealers, manufacturers and the ag journalists at Lessiter Publications (now Lessiter Media).
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What Rural Lifestylers Want From You: Working Together

Mat and JoAnn McCleary of Frog Construction specialize in maintenance and land clearing projects and depend on a fleet of tractors and their dealer.
Mat and JoAnn McCleary of Whidbey Island, Wash., both worked full-time jobs when they started Frog Construction, a landscape maintenance and construction company, and several other business ventures. Their businesses allow them to do what they like best: work outside, be independent and meet new people.
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What Rural Lifestylers Want from You! Vol. I

Rural Lifestyle Dealer compiled some of the “best-of-the-best” from our landmark series to help you and your staff understand the needs of the growing rural market. Think of it as your primer on better serving rural customers by understanding the jobs they do and the equipment that helps them get the job done.
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Coping with Natural Disasters at a Dealership

Eric McCready, turf sales manager for AgriVision (Formerly A&M Green Power Group), and Jeremy Ostrander, general manager, explain what they did to protect their inventory and continue serving customers even after a flood closed their new store for 3 months.


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