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Articles Tagged with ''outdoor power equipment institute''

New Dealer Resources Available at OPEI’s Ethanol Education Portal

May 11, 2016 | Posted in Rural Lifestyle Market

The resources include new social media posts, an infographic, a fill-in-the-blank press release and blog posts.

OPEI Names Michael Ross as Director of Standards

May 5, 2016 | Posted in Manufacturer News

Ross will interface with standards organizations and regulatory agencies.

'I Want That: GIE+Expo' to Air on DIY Network Tomorrow

April 8, 2016 | Posted in Rural Lifestyle Market

A special episode of DIY Network's "I Want That" featuring GIE+EXPO is scheduled to air April 9 at noon Eastern time.

New OPEI Survey Shows Education Lacking on Higher Ethanol Fuel Blends

March 31, 2016 | Posted in Data & Forecasts, Rural Lifestyle Market

Poll results show that almost 64% of American adults age 18+ who own outdoor power equipment say they either are not sure (42%) or do not pay any attention (22%) to what type of fuel they are using.

From the Desk of Lynn Woolf

Standing Up for Lawns

By Lynn Marcinkowski Woolf posted on March 21, 2016 | Posted in Dealership Marketing

OPEI is seeking dealer support of its Living Landscapes initiative to help combat myths about lawns and managed landscapes.

OPEI Holds Strategy Session, Announces New Board Member

February 3, 2016 | Posted in Manufacturer News

Jeff Hohler of Husqvarna Professional Products joins board. Strategy session topics include emissions, fuel labeling, managed landscapes and more.

OPEI Issues Statement on Recent FTC Ruling on Ethanol Labeling

January 14, 2016 | Posted in Rural Lifestyle Market

Kris Kiser, president and CEO of OPEI: "... the agency didn't go far enough. We fear consumers will remain confused and inadvertently misfuel their small engine equipment, in particular."

Outdoor Power Equipment Institute Disappointed About EPA Announcement

November 30, 2015 | Posted in Manufacturer News, Rural Lifestyle Market

New federal quotas increase the percentage of ethanol in gasoline. Gasoline with higher ethanol content may cause damage to small engines.

From the Desk of Lynn Woolf

Fight the ‘Demonization’ of Lawns

By Lynn Marcinkowski Woolf posted on November 16, 2015 | Posted in Rural Lifestyle Market

Dealers need to be proactive across the country in terms of educating their markets about the benefits of responsible turf management.

Use this Tool to Educate Customers about Ethanol, Outdoor Power Equipment

By Lynn Marcinkowski Woolf posted on July 13, 2015 | Posted in Manufacturer News, Rural Lifestyle Market

Consider using this graphic from OPEI to help train salespeople and when communicating with customers in person, by email and in social media posts.

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