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What Rural Lifestylers Want From You: Working Together

Mat and JoAnn McCleary of Frog Construction specialize in maintenance and land clearing projects and depend on a fleet of tractors and their dealer.
By Lynn Marcinkowski Woolf posted on April 27, 2015 | Posted in Rural Lifestyle Market
Mat and JoAnn McCleary of Whidbey Island, Wash., both worked full-time jobs when they started Frog Construction, a landscape maintenance and construction company, and several other business ventures. Their businesses allow them to do what they like best: work outside, be independent and meet new people.
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Zimmerer Kubota

Season to Season: Cracking the Municipal Code

Zimmerer Kubota & Equipment turns little known ‘buy boards’ into a valuable resource for increasing equipment sales and service revenue.
By John Dobberstein posted on April 27, 2015 | Posted in Best Practices, Rural Lifestyle Market
When open spaces in north Texas start “greening up” in March, employees at Zimmerer Kubota & Equipment know it’s time to get ready — and here are some strategies they use to meet seasonal challenges.
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CNY Employees
Dealer Profile

CNY Farm Supply: Diversifying to Beat the Competition

The CNY family of dealerships began by serving the ag market and expanded to serve the complementary segments of power sports, rental and storage.
By Lynn Marcinkowski Woolf posted on April 27, 2015 | Posted in Best Practices, Rural Lifestyle Market
In just 15 years, the Law family of Cortland, N.Y., has built a family of dealerships that includes CNY Farm Supply, CNY Power Sports, CNY Rental and CNY Storage. The dealerships, with their complementary equipment and services, beat the competition by meeting the needs of area farmers, rural lifestylers, homeowners, landscapers and others.
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Free eGuide

What Rural Lifestylers Want from You! Vol. I

| Posted in Rural Lifestyle Market
Rural Lifestyle Dealer compiled some of the “best-of-the-best” from our landmark series to help you and your staff understand the needs of the growing rural market. Think of it as your primer on better serving rural customers by understanding the jobs they do and the equipment that helps them get the job done.
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Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.


Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.


At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

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Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.

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