Articles by John Dobberstein

Toro Co. Sues MTD Products Over Snow Thrower Patent

By John Dobberstein posted on April 13, 2010 | Posted in Manufacturer News

Toro Co. has filed a federal lawsuit accusing rural lifestyle MTD Products of patent infringement in connection with Toro’s snow thrower designs.

From The Field

Sell Customers Their Dream Space

By John Dobberstein posted on April 9, 2010

"What’s past is prologue.”" You’ll find this phrase in Shakespeare’s famous play, Tempest. Inscribed on the National Archives Building in our nation’s capitol, the words mean that history continually repeats itself and influences the present.

Dealer Profile: Adams Tractor Co.

Going from Big to Small Pays Off

A streamlined business plan and shift in market focus helped Adams Tractor Co. become a thriving dealership serving rural lifestyle customers.

By John Dobberstein posted on April 9, 2010 | Posted in Best Practices, Niche Markets, Dealership Marketing, Rural Lifestyle Market

A streamlined business plan and shift in market focus helped Adams Tractor Co. become a thriving dealership serving rural lifestyle customers.

Nurseries Poised for Growth

Growers, installers and distributors in this $6.5 billion rural lifestyle industry need reliable equipment and timely service to succeed.

By John Dobberstein posted on April 9, 2010

Growers, installers and distributors in this $6.5 billion rural lifestyle industry need reliable equipment and timely service to succeed.

Dealer Profile: Adams Tractor

Tough Lessons Learned at Adams Tractor

By John Dobberstein posted on April 9, 2010 | Posted in Best Practices

Financial problems nearly closed the rural lifestyle dealership.

What’s Behind the Organic Movement?

By John Dobberstein posted on April 9, 2010 | Posted in Dealer News

Organic farming has grown from an offbeat rural lifestyle environmental statement to a $3.1 billion industry with ever-increasing consumer demand.

Web Exclusives Mahindra Unveils New Tractors

By John Dobberstein posted on February 16, 2010 | Posted in Product Innovations

Mahindra USA introduced several new tractor models at its National Dealer Meeting Feb. 3-5 in Fort Worth, Texas, including cab models that could allow the company to push into new markets.

From The Field: Little Ideas Add Up

By John Dobberstein posted on February 12, 2010 | Posted in Best Practices

5 ideas that could boost your rural lifestyle dealership’s bottom line.

2010 Annual Dealer Business Trends and Outlook

By John Dobberstein posted on February 12, 2010 | Posted in Data & Forecasts, Rural Lifestyle Market

Rural Lifestyle Dealer’s annual equipment forecast finds a surge in sales confidence from North American dealers after a difficult 2009.

Deere, Kubota Most Optimistic About Rural Lifestyle Market

By John Dobberstein posted on February 1, 2010 | Posted in Rural Lifestyle Market

Major rural lifestyle manufacturers are expecting solid revenue growth from rural lifestyle customers this year

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RhinoAG Production Tour to Mark 90 years

Lessiter Media editors visited RhinoAG in Gibson City, IL to get a behind-the-scenes glimpse at the production processes and attention to detail that have contributed to their longevity as they celebrate their 90th anniversary in 2024.

Top Directory Listings

Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.

Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.

At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.