ARTICLES

How We Did It

[Podcast] Conversations with Ag Equipment’s Entrepreneurs: Glenn and Janea Danuser

In this bonus podcast, “How We Did It: Conversations with Ag Equipment’s Entrepreneurs” brought to you by GKN Off-Highway Powertrain, Mike Lessiter sits down for a conversation with the next generation brother-sister team of Glenn and Janea Danuser.
In this bonus podcast, “How We Did It: Conversations with Ag Equipment’s Entrepreneurs” brought to you by GKN Off-Highway Powertrain, Mike Lessiter sits down for a conversation with the next generation brother-sister team of Glenn and Janea Danuser. Lessiter is president of Lessiter Media, which publishes Rural Lifestyle Dealer.
Read More

Heritage Tractor: Anatomy of a Dealership Startup

When Ken Wagner explains the genesis of moving 800 miles from his home in Michigan for a new business opportunity in Kansas, a lot had to do with the fact that his wife, Diane, hoped to one day return to the Kansas City area where she grew up. Wagner, who spent 13 years with John Deere as territory manager prior to joining wood-chipping manufacturer Morbark in Michigan, was ready to do something different when he heard from old friends at John Deere (including aftermarket manager and future partner Bill Kilgore) that a dealership in Ottawa, Kan., had been cancelled. Through Deere's market research, a pin (representing a new dealership) was about to be placed in the map in Baldwin City, Kan., 45 miles from his wife's hometown.
Read More

Business Management: Ethics: You Still Out There?

Lots going on these days. Weather challenges, rapidly advancing technologies, crazy markets, uncertainty on government programs and another year-end buying rush, to name a few. But just as critical as these things are to your operation, we, as a business magazine, also find an obligation to cover other management issues from time to time.
Read More

Top Articles

Current Issue

View More

Must Read Free Eguides

Download these helpful knowledge building tools

View More
Top Directory Listings