Managing the Store: 4 Traits of Today’s Successful Salespeople
Build communities, focus on teaching and solving problems, and develop dealership mentors.
Read More
Mike Wiles
Mike Wiles writes the "Managing the Store" column for Rural Lifestyle Dealer and is a contributing writer for RLD and Farm Equipment magazines. He has been in the retail and wholesale equipment business for over 20 years. He co-owns EDMforsales.com, which develops websites for dealers and hosts asktractormike.com to educate new tractor customers.
ARTICLES
Managing the Store
4 Traits of Today’s Successful Salespeople
Build communities, focus on teaching and solving problems, and develop dealership mentors.
Read More
Managing the Store
3 Ideas for Hiring Good People
Emphasize background checks, hire to fit your culture and avoid ‘takers.’
Read More
Season-to-Season
Williams Tractor: Leveraging Strategies from the Powersports Industry
Williams Tractor’s powersports stores offer insights into new ways to market equipment at its rural lifestyle locations.
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Season to Season
Williams Tractor: Maximizing the Impact of Seasonal Employees
Williams Tractor of Fayetteville, Ark., focuses on year-round staffing averages, finding and mentoring employees and rewarding extra effort.
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Top Articles
Current Issue
Rural Lifestyle Dealer
What Rural Lifestylers Want from You
Dealers Forecasting Revenue Growth for Rural Lifestyle Segment
Earning Loyalty From Multigenerational Homesteaders
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