A recent Rural Lifestyle Dealer poll addressed the topic of greeting customers and, while there was a clear-cut winner, it actually raised more questions than answers for me.

Back in the fall of 2007, Rural Lifestyle Dealer debuted with the aim of helping dealers identify and adapt to an evolving market where a new type of buyer was taking on a significant role.

Back in the fall of 2007, Rural Lifestyle Dealer debuted with the aim of helping dealers identify and adapt to an evolving market where a new type of buyer was taking on a significant role. As then-managing editor Dave Kanicki put it in the inaugural issue, “The hobby farmer, the rural lifestyler, the large property owner — representing the most significant growth market for farm machinery during the past half-decade and for the foreseeable future — require a different kind of approach.”

During this webinar, Bob Clements shared the 7 guiding principles of successful dealers and gave you a simple tool you can use to evaluate yourself and your dealership so you can set yourself apart from your competitors, encourage and motivate your people and obtain the level of success you are striving to achieve. This FREE webinar was brought to you by Yanmar. [To view any of our webinar replays, you must be logged in with a free user account.]