According to the latest market data report from Constellation Dealer Insights, May tractor dealer revenue dropped 9% year-over-year from 2024 to 2025. This report is based on a group of 228 dealers that reported their data from the last three years.

The graphs are based on a smaller "same store" group of dealers that submitted data every month for three years in a row, the report combines sales of parts in all departments. 

Dealers reported $2 billion worth of totals sales. In May 2025 dealers reported 80 million sales down from 88 million from last May. They also had a decrease of 3 million from April's 83 million.

United States Revenue Growth Declines, Canada's increases

The U.S. overall had a 9% decrease in revenue growth. All regions were down for the month with the South dropping the most at -16%, followed by the Northeast (-15%). The Midwest (-2%) and the West (-5%) fared a bit better.

US region revenue graphs

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Source: Constellation Dealership Software

On the other hand, Canada had a 42% increase in May, the fifth consecutive month of increases of revenue growth.

Canada vs US revenue growth

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Source: Constellation Dealership Software


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