This page lists material that supplements the Winter 2016 Issue of Rural Lifestyle Dealer.

What Rural Lifestylers Want From You

In this “What Rural Lifestylers Want from You” video, Dan and Robin Olson of Jackson, Wis., describe their relationship with their equipment dealer and what keeps them going back.

(Supplement to the article "10 Years of Understanding Rural Lifestyle Customers" on Page 38.)

Bob Clements Webinars

Building a High Performance Service Department: Learn new ways to run a more efficient, quality-driven shop and make solid profits.

Decluttering Your Parts Department for Increased Profits: Make simple changes to the structure and appearance of your parts department to increase aftermarket revenues.

(Supplement to the article "How to be a Dealership of the Future" on Page 43.)

2015 Dealership of the Year Video Series

The 22-part 2015 Rural Lifestyle Dealer Dealership of the Year video series highlights the success of PrairieCoast Equipment, a John Deere dealership in Alberta and British Columbia, and Kelly Tractor & Equipment, a Mahindra and New Holland dealership in Longview, Texas.

Kelly Tractor & Equipment

PrairieCoast Equipment