The press release stated Ascension Equipment had been the last John Deere and Kubota dealer in the U.S.

The partnership allows Oso to expand beyond its current market presence in California and Texas. 

The press release gave details on Douglas Dynamics' preliminary 4Q23 earnings, which showed net sales of $134 million, down 16.2% year-over-year.

The North American Equipment Dealers Assn. (NAEDA) have recognized David Meyer as the Merit Award Winner for Dealer of the Year. Meyer is the Board Chair and CEO, as well as a founder of Titan Machinery.

FarmerCore revolutionizes sales and service using tools that put dealers in closer proximity – onsite and online – to farmers. From product research to in-season uptime, the program develops and integrates digital and physical elements across the purchasing journey and product ownership lifecycle to create a leading on-farm offering.

Bjorling joins Stihl from Trek Bicycle Corporation in Waterloo, Wis., where he spent over 18 years in various marketing leadership positions, including serving as the director of brand marketing.

Warren Evans, previously the Dixie Chopper National Sales Manager, has accepted a promotion as the new Dealer Development Manager and Adam Smith joins Dixie Chopper as new National Sales Manager.