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Lessiter Media Adds Data Editor to Ag Division

May 11, 2018

With growing demand for detailed analysis and data on trends, influences and behaviors within the fast-changing farm equipment market, Lessiter Media has added Alex Zank for the newly-created position of Data Editor in its Ag Division.

Mining Census Data to Uncover Local Trends

By RLD Staff posted on June 13, 2017 | Posted in Data & Forecasts

The interactive map application could be a good resource for your sales team to drill down and uncover trends or new opportunities.

Rural Equipment Intelligence: Most Used Equipment Holding Its Value

November 12, 2016 | Posted in Data & Forecasts

Continuing solid demand for many of the new products handled by many rural lifestyle equipment dealers, including compact, utility and garden tractors as well as ATVs, is helping to maintain the valuations of used equipment.

Lawn & Garden, Small Tractors Top Dealers’ 2017 ‘Best Bets’ List

November 12, 2016 | Posted in Data & Forecasts

For the third year in a row, lawn and garden equipment maintained its top spot on farm equipment dealers’ ranking of “Best Bets” list of products they believe will increase unit sales in 2017. And not too far behind are compact tractors (under 40 horsepower) in the #2 spot, and #5 on the list is utility tractors (40-100 horsepower).

Dealer Business Trends & Outlook Bonus Content

January 25, 2016

Bonus content from the 2016 Dealer Business Trends & Outlook report.

[Webinar] Dealers Share Revenue Opportunities for Rural Lifestyle Market

By Lynn Marcinkowski Woolf posted on April 28, 2015 | Posted in Dealership Marketing, Rural Lifestyle Market

The first event in our webinar series looks at exactly how dealers plan to grow their businesses. Managing Editor Lynn Woolf shares data and insights from dealers who responded to our 2015 Dealer Business Trends & Outlook survey. This event gives an insider’s view of the industry’s most comprehensive look at the growing rural equipment market.

Full-Length 2015 Business Trends & Outlook Report Now Available

February 16, 2015 | Posted in Manufacturer News

This extensive management report details the numbers, trends and forecasts for the 2015 rural equipment market.

Share Your Viewpoint in Rural Lifestyle Dealer's Survey

June 12, 2014 | Posted in Rural Lifestyle Market

At Rural Lifestyle Dealer, we want to know more about your dealership to ensure we provide the information and strategies you need.

Full-Length 2014 Business Trends & Outlook Report Now Online

April 21, 2014 | Posted in Rural Lifestyle Market

Rural Lifestyle Dealer's full-length 38-page 2014 Business Trends & Outlook report is now available online. This extensive management report details the numbers, trends and forecasts for the 2014 rural equipment market.

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Mowhawk Mowers Enters the Zero-Turn Space

Mowhawk mowers using decades of manufacturing experience to enter the zero-turn space and grow its dealer network.

Top Directory Listings

Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.

Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.

At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.