The Importance of Advertising & First Impressions

By Tim Brannon posted on February 2, 2024 | Posted in Best Practices

Many decades ago, we sold the old Marliss grain drill. It was a pretty good no-till drill with sellable features and a few that needed some engineering help, as in all products.

The Girls Not in a Boat

By Tim Brannon posted on February 2, 2024 | Posted in Best Practices

There is a movie out called "The Boys in the Boat." A good watch about young men, overachievers, coming out of the depression to win gold in the pre-WWII Olympics.

Market Opportunities

Take Stock of Opportunities in the Nursery Market

Highlight reliability, simplicity and durability when selling equipment to nursery owners.

By Lynn Marcinkowski Woolf posted on April 10, 2013 | Posted in Rural Lifestyle Market

Sandwiched between the rural lifestyle market and the landscaping market is the nursery market. Nursery growers produce the shrubs, plants and trees rural lifestylers need to beautify their properties and landscapers need to complete residential and commercial projects.

Videos

RhinoAG Production Tour to Mark 90 years

Lessiter Media editors visited RhinoAG in Gibson City, IL to get a behind-the-scenes glimpse at the production processes and attention to detail that have contributed to their longevity as they celebrate their 90th anniversary in 2024.

Top Directory Listings

Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.

Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.

At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.

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