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Woodford Equipment Finds Success in Rural Lifestyle Market

After starting as a Vermeer dealer, Eric Woodford has grown his business to serve a wider range of customers and thrive in changing environments.
2020 has been an interesting year for everyone in the world, and the equipment business hasn’t been immune. In Emmetsburg, Iowa, however, Woodford Equipment is marking the year with a something big to celebrate too — its 10th year in business.
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GIE+EXPO 2016

The 2016 Green Industry & Equipment Expo (GIE+Expo) was even bigger than the last two record-setting years. Registration was up over 11% from last year and there were a total of 900 GIE+Expo and Hardscape North America exhibitors, including 230 new exhibitors. The indoor show floor, at 80,000 square feet, was up 17% over last year and the outdoor demonstration area increased an acre to 20 acres.

Rural Lifestyle Dealer’s team of editors canvassed the show floor and outdoor demo areas to learn about the latest technologies, expanded product lines and new entrants to the market.

Here is a round-up of new introductions across a variety of product segments.

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