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Dealership of the Year

Sales Incentives Keep Used Inventory Manageable for Ewald Kubota

By Kim Schmidt posted on November 21, 2017 | Posted in Best Practices

Ewald Kubota is Rural Lifestyle Dealer's 2017 Dealership of the Year in the multi-store category. John Ewald, owner, details the dealership's used equipment strategy.

It’s a Wrap: 'Cost of Doing Business' Downloads, Webinar, Podcast

Download multimedia "Measuring Up" series for year-end planning and employee training.

By Lynn Marcinkowski Woolf posted on October 30, 2017 | Posted in Best Practices

Revenue mix, return on assets, return on equity, gross margin, interest expense, inventory turn, asset turn, absorption rate — these are the numbers that drive your dealership.

Industry Perspectives

Q&A with Wells Fargo’s Mike Horak

Mike Horak is president of Wells Fargo Commercial Distribution Finance’s outdoor products group and he shares his perspective on the state of the industry and how independent dealers can win over mass retailers.

By Lynn Marcinkowski Woolf posted on October 16, 2017 | Posted in Best Practices

Rural Lifestyle Dealer recently talked with Mike Horak, head of Wells Fargo Commercial Distribution Finance's outdoor products group, about the state of the industry and advantages that dealers shouldn’t overlook when competing with mass retailers.

Rural Lifestyle Dealer of the Year 2012: Mid-State Equipment

By Lynn Marcinkowski Woolf posted on October 11, 2012 | Posted in Best Practices

Mid-State Equipment's success in the rural lifestyle market comes down to one word: Focus. Focus on the rural lifestyle customer. Focus on customer satisfaction. Focus on performance metrics to guide dealership strategies. This Wisconsin-based John Deere dealership is Rural Lifestyle Dealer's 2012 Dealership of the Year.

Must Read Free Eguides

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RhinoAG Production Tour to Mark 90 years

Lessiter Media editors visited RhinoAG in Gibson City, IL to get a behind-the-scenes glimpse at the production processes and attention to detail that have contributed to their longevity as they celebrate their 90th anniversary in 2024.

Top Directory Listings

Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.

Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.

At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.