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Top Stories, According to You

Here are the articles, videos, webinars, e-Books and more that captured your attention online in 2017.
January 27, 2018 | Posted in Dealer News
The rural equipment market is vibrant, with many of you telling us that your market has grown significantly over the last few years. That means there is lots for the Rural Lifestyle Dealer staff to cover as we keep you updated on new products, best practices, expert strategies and more.
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Lynn Woolf

What if Walmart Started Selling Compact Tractors?

Another box store has started selling compact tractors. There will always be competition from mass retailers, so you need to know what you sell that they don’t.
By Lynn Marcinkowski Woolf posted on August 28, 2017 | Posted in Dealership Marketing
Another box store announced that it is selling tractors — this time, it’s Rural King. The company has started branding TYM tractors and began selling 10 models ranging from 19-55 horsepower at 7 pilot stores this spring, with plans to sell throughout its 100-store network.
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Visiting Rural King's Massey Ferguson Kiosk

By Chad Elmore posted on May 9, 2011
Located in a strip mall on the south side of Martinsville, Ind., this Rural King store puts an old Wal-Mart building to good use. Inside is everything the consumer could need or want, including bird food, jeans, park benches, pedal boats and tractors.
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Videos

RhinoAG Production Tour to Mark 90 years

RhinoAG Production Tour to Mark 90 years

Lessiter Media editors visited RhinoAG in Gibson City, IL to get a behind-the-scenes glimpse at the production processes and attention to detail that have contributed to their longevity as they celebrate their 90th anniversary in 2024.

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Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.


Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.


At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

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Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.

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