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Husqvarna Reports on Growing Online Sales, Increasing Inventories

By Ben Thorpe posted on April 11, 2023 | Posted in Manufacturer News

In its 2022 annual report filed March 14, Husqvarna stated the potential impact growing online sales among its business segments could have on it financials and also reported on its current inventory levels and investments.

See How ‘Social’ Selling Works

A mobile app, Facebook page and other social tactics help salesperson Derek Alexander better connect with customers and increase sales.

By Lizzi Lovdal posted on February 13, 2020 | Posted in Best Practices, Dealership Marketing

Derek Alexander, rural equipment salesperson for Wright Implement, Owensboro, Ky., has found a mix of automated and personal contact sales strategies to let him be available to his customers 24x7.

RLD Business Trends & Outlook Report

Sound Off: Dealers' Top Growth Opportunities for 2020

January 20, 2020 | Posted in Best Practices, Dealership Marketing

Rural Lifestyle Dealer's Dealer Business Trends & Outlook survey asked dealers to share their top opportunities for 2020. The answers spanned a wide range of topics, which shows that dealers are improving their businesses from all angles.

Commercial Web Services Simplifies Website Management

June 7, 2019 | Posted in Manufacturer News, Dealership Marketing

New drag & drop content editor enables fast mobile-ready site development and updates.

From the Desk of Lynn Woolf

Could You Be Replaced?

By Lynn Marcinkowski Woolf posted on June 22, 2015 | Posted in Best Practices

The automotive market is a good one to watch for trends that might impact the rural lifestyle equipment market. Automotive dealers' wide customer base leads them to adopt marketing practices and technology earlier than equipment dealers. Consumers overall are spending an increasing amount of time online, so what's the auto industry doing to evolve its online strategies?

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RhinoAG Production Tour to Mark 90 years

Lessiter Media editors visited RhinoAG in Gibson City, IL to get a behind-the-scenes glimpse at the production processes and attention to detail that have contributed to their longevity as they celebrate their 90th anniversary in 2024.

Top Directory Listings

Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.

Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.

At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.