Mahindra & Mahindra's Farm Equipment Sector (FES), a part of the USD 16.2 billion Mahindra Group, announced the total tractor sales numbers for August 2013, which stood at 13,543 units in the domestic market as against 12,394 units during August 2012, a growth of 9%.

Woods Equipment Co. just announced its partnership with Cabela's. The North American retailer is introducing its branded line of Woods attachments through test markets. The partnership is exciting news for Woods.

Unhappy customers are part of doing business. You try to understand their point of view and offer a solution. But, what if that approach doesn't work and the customer begins publicly attacking your reputation?

As many of the game bird hunters among your customers can attest, success can often be measured in the ability to anticipate. Wall Street traders and military strategists may have the same advice. Know where your target is headed and then get there first, with your bead, your investment or your troops.

What's the greatest misconception about the equipment needed to maintain rural acreages and how do you address it?

VP Racing Fuels and B3C Partner on Fuel Treatment for Two and Four Cycle Engines

Your rural lifestyle visitors may have little or no experience in operating farm equipment. And while their knowledge of farming operations is limited, their desire is incredible. And they enter your store seeking answers from you the expert.

Lessiter Publications Inc., Brookfield, Wis., is pleased to announce that Cole Vandermause has been promoted to Senior Web Editor.