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Lynn Woolf
From the Desk of Lynn Woolf

Help ... My Vehicle Rolled Over

By Lynn Marcinkowski Woolf posted on December 2, 2013
That's the message family members of a tractor operator could receive if a mobile application developed by a Univ. of Missouri researcher makes it to market. It has great potential to save lives by reducing rescue time, says A. Bulet Koc, assistant professor of agricultural systems management at the Univ. of Missouri's College of Agriculture, Food and Natural Resources. He developed the application with the help of his research assistant Bo Liu.
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Lynn Woolf
From the Desk of Lynn Woolf

GIE+Expo 2013 Round Up: Go Big, Get Tech

By Lynn Marcinkowski Woolf posted on October 31, 2013 | Posted in Product Innovations
Dealers and landscapers scoped out the new equipment from more than 750 indoor and outdoor exhibitors at the recent GIE+Expo in Louisville, Ky., Oct. 23-25. Here's a theme that stood out for me this year: The line between consumer and commercial equipment continues to blur -- with consumer equipment getting bigger -- and improved technology is pumping up performance and ease of use.
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From the Desk of Lynn Woolf

Loyalty Goes Both Ways

By Lynn Marcinkowski Woolf posted on October 7, 2013
Most news items about lawn mowers seem to involve local police reports about them getting stolen from garages. One that posted this week was a real doozy -- and involved a local dealership. To summarize: An owner brings in a lawn mower for repair. The dealership has a policy of selling equipment if it is not picked up within 30 days after the repair.
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From the Desk of Lynn Woolf

Are Extended Business Hours Worth It?

September 20, 2013
The debate for extended dealership business hours goes something like this: Stay open late to capture every sale possible. Or, serving those few stragglers at the end of the day doesn’t justify the overhead expense.
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From the Desk of Lynn Woolf

Is 2013 Meeting Your Expectations?

By Lynn Marcinkowski Woolf posted on August 7, 2013
It’s time for your midyear check-up. Or, depending on your dealership’s performance, maybe it’s time for a tune-up? Let’s crunch some numbers and see if 2013 is delivering what you hoped.
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From the Desk of Lynn Woolf

Rural Trend to Watch: Megaregions

By Lynn Marcinkowski Woolf posted on July 29, 2013
Urban sprawl has been influencing rural life for decades. In fact, that sprawl has brought new customers into your dealership and contributed to the rural lifestyle and large property owner segment. Now, policy makers, land developers, planning officials and others are watching another urban/rural development trend: Megaregions. By 2050, there are expected to be 11 megaregions across the U.S.
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