Selling Your Product Part 2: Closing the Sale

By Bob Clements posted on March 7, 2017 | Posted in Best Practices

Close a sale by turning back to questions asked early in the interaction to show how a product will meet a customer’s needs.

Best Practices with Bob Clements: Sales

Selling Your Product Part 1: Uncovering Customer Needs

By Bob Clements posted on March 6, 2017 | Posted in Best Practices

Know the important questions to ask and then use those answers to work toward closing the sale.

Free eGuide

What Rural Lifestylers Want from You! Vol. I

| Posted in Rural Lifestyle Market

Rural Lifestyle Dealer compiled some of the “best-of-the-best” from our landmark series to help you and your staff understand the needs of the growing rural market. Think of it as your primer on better serving rural customers by understanding the jobs they do and the equipment that helps them get the job done.

Season To Season: Rigg's Outdoor Power Equipment

Customer Service is King for Rural Lifestyle Dealers

By Kim Schmidt posted on April 15, 2014 | Posted in Best Practices, Dealership Marketing

Don White, store manager at Rigg's Outdoor Power Equipment in Lafayette, Ind., talks about the importance of the customer. In a past position, White worked at a car dealership and he uses those experiences to ensure his staff is catering to the specific needs of each customer.

Season-to-Season: Heritage Tractor

Winning Over Customers with Solutions

By Lynn Marcinkowski Woolf posted on January 16, 2013 | Posted in Best Practices, Dealership Marketing

Mike Fraser of Heritage Tractor shares how the dealership wins over the rural lifestyle segment by understanding customers' needs and providing solutions.

What Your Customers Need To Know - Safe Operation of Chain Saws

By Lynn Marcinkowski Woolf posted on October 1, 2012 | Posted in Best Practices, Safety Resources

Chain saws are a necessary tool for the rural lifestyle, but can be 5 times more dangerous than driving a race car, experts say.

Videos

RhinoAG Production Tour to Mark 90 years

Lessiter Media editors visited RhinoAG in Gibson City, IL to get a behind-the-scenes glimpse at the production processes and attention to detail that have contributed to their longevity as they celebrate their 90th anniversary in 2024.

Top Directory Listings

Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.

Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.

At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.

Items Tagged with 'customer needs'

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