Items Tagged with 'selling'


The Big Picture

How To Manage Difficult Sales People

Here’s the deal. Just because your top sales representative is killing it and bringing in bank she isn’t untouchable. She has to be a good employee, with a great attitude and be aligned with the organization.
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Mahindra USA to Host 2013 National Dealer Meeting in Nashville

ContinMahindra USA, the number one selling tractor brand in the world based on volume, has selected historic Nashville, TN, to be the site of its pinnacle event, the 2013 National Dealer Meeting, November 13-16, 2013. uing its commitment to the future of farming in Texas, Houston-based Mahindra USA, the number one selling tractor in the world, is proud to announce its corporate sponsorship of the Texas FFA (Future Farmers of America).
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Lynn Woolf
From the Desk of Lynn Woolf

'Better Prices at Big Box Stores A Myth'

That's what Mike McCrate, owner of Tulsa New Holland of Tulsa, Okla., says on his website. His dealership is celebrating 31 years in business. Today, he faces competition from Home Depot, Lowe's and Tractor Supply - but he's not worried about it. He believes his service philosophy helps him beat big box prices and he uses that service philosophy to compete head on with lower up-front prices.
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Summer RLD Digital Edition Now Available

Rural Lifestyle Dealer, the leading media connection to the rural dealer market has released a digital complement to the Summer 2013 edition. In addition to receiving the glossy, full-color print publication, thousands of key decision makers in the rural equipment market will also receive this digital complement to the Summer issue.
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Mahindra USA Rolls Out Special Incentives to Mark 20 years in North America

Continuing the celebration of its 20th Anniversary, Mahindra USA offers special discounts of up to $4,200 off a tractor purchase or the option of 0% financing for up to 84 months. In addition, customers can receive an extra $300 rebate when purchasing a "Power Package," which includes a qualifying Mahindra tractor and two Mahindra branded implements through local dealers. The 20th Anniversary Red Tag Sale is available at all Mahindra dealers between August 1 and September 30, 2014.
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The Big Picture: Marketing Lessons From a Garage Sale

As commerce becomes increasingly digitized and customers become increasingly sophisticated, I spend plenty of hours trying to get my business clients to understand which marketing strategies make sense for them. My wife and I hosted a good old-fashioned garage sale over a recent long weekend, and I was amazed and amused at the lessons I relearned. They're easy to forget these days. Here's a handful:
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