Your outside display conveys something to everyone who drives into or past your dealership. It sends a message about who you are and what products you believe in and can have a huge impact on what you sell. Those messages can be detrimental to your image or enhance your image. Here are examples of both.
The next time you drive into your dealership’s lot, pretend you’ve never been there before and just look at the way the inventory is organized. What does your lot say about your business?
Dave Law and his family operate CNY Farm Supply, CNY Power Sports, CNY Rental and CNY Storage. They added businesses and lines over the years to serve the complementary segments of power sports, rental and storage.
Jeff Griggs is president of the National Tractor Parts Dealer Assn. and chief operations officer of All States Ag Parts, De Soto, Iowa. We talked recently about the parts business from his point of view, including working with equipment dealers.
I love my role as editor of Rural Lifestyle Dealer and finding ways to help you be more successful. That means whenever I'm making a larger purchase of any item, I scrutinize the process for ideas to share with you.
Geoff Blanco and his team at Rigg's Outdoor Power Equipment discuss strategies for managing inventory and revenue year round in our "Season-to-Season" series.
That's what Mike McCrate, owner of Tulsa New Holland of Tulsa, Okla., says on his website. His dealership is celebrating 31 years in business. Today, he faces competition from Home Depot, Lowe's and Tractor Supply - but he's not worried about it. He believes his service philosophy helps him beat big box prices and he uses that service philosophy to compete head on with lower up-front prices.
Lessiter Media editors visited RhinoAG in Gibson City, IL to get a behind-the-scenes glimpse at the production processes and attention to detail that have contributed to their longevity as they celebrate their 90th anniversary in 2024.
Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product
Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative
solutions for Rural Lifestyle and Industrial Equipment customers.
Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and
has continued to push the boundaries of innovation and technology ever since. As a manufacturer of
diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial
equipment, Yanmar's products are sold in over 130 countries.
At Yanmar America, we are committed to providing our customers with the highest quality products
and services, backed by a strong team of professionals who share our dedication to excellence. We
look forward to the opportunity to work with you in achieving your goals.
Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.