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Scag Takes NAEDA 2023 Dealer's Choice Award Honors in OPE Category

June 26, 2023 | Posted in Manufacturer News

NAEDA says the Dealer’s Choice Award is presented to the top-rated manufacturer in each of NAEDA’s four manufacturer categories based on results of the annual Dealer-Manufacturer Relations Survey.

D&D Farm Supply’s View of Rental

November 21, 2018 | Posted in Best Practices, Dealership Marketing

D&D Farm Supply of Arcadia, Wis., has been offering rental equipment for more than 20 years. It was a good addition for the dealership and the owner Jason Bagniewski thinks their rental department will continue grow.

Dealership of the Year 2018

Multi-Store Dealership of the Year: Sherwood Tractor, Rose Bud, Ark.

Bart Sherwood has built a successful rural lifestyle destination store using his retail experience, personal brand and lean approach to operations.

By Lynn Marcinkowski Woolf posted on November 7, 2018 | Posted in Dealer News, Best Practices, Dealers in Motion

Bart Sherwood has built a successful rural lifestyle destination store using his retail experience, personal brand and lean approach to operations.

OPE Manufacturers Continue Upward Trend in Dealer Relations

The segment improved satisfaction ratings in the 2018 Equipment Dealers Assn.’s Dealer-Manufacturer Relations Survey, increasing steadily since 2014.

By Alex Zank posted on August 2, 2018 | Posted in Data & Forecasts, Rural Lifestyle Market

Outdoor Power Equipment (OPE) manufacturers are continuing to improve their status with dealers, according to the 2018 Equipment Dealers Assn.’s (EDA) 2018 Dealer-Manufacturer Relations report.

Rural Lifestyle Dealer Names New Editorial Advisory Board

Select group of dealers to share insights, helping ensure coverage meets the needs of today’s dealer principals.

January 27, 2018 | Posted in Dealer News

Rural Lifestyle Dealer announces its new editorial advisory board, which is made up of a select group of dealers representing the Dealerships of the Year and others who have demonstrated excellence.

Season-to-Season

Williams Tractor: Leveraging Strategies from the Powersports Industry

Williams Tractor’s powersports stores offer insights into new ways to market equipment at its rural lifestyle locations.

By Mike Wiles posted on August 5, 2017 | Posted in Best Practices

Williams Tractor’s powersports stores offer insights into new ways to market equipment at its rural lifestyle locations.

OPE Manufacturers Rise Above Other Segments

The segment outperforms other manufacturers for 2 straight years in the Equipment Dealers Assn.’s 2017 Dealer-Manufacturer Relations Survey.

By Lynn Marcinkowski Woolf posted on August 5, 2017 | Posted in Manufacturer News

The segment outperforms other manufacturers for 2 straight years in the Equipment Dealers Assn.’s 2017 Dealer-Manufacturer Relations Survey.

Season-to-Season: Williams Tractor

July 12, 2017

Williams Tractor, with locations in Arkansas and Louisiana, keeps its shop personnel busy and productive year-round. The dealership team, led by Doug Williams, Dwight Williams and Gary Tollett, shares its best practices related to service personnel in this second installment of the “Season-to-Season” series.

Season to Season

Williams Tractor: Maximizing the Impact of Seasonal Employees

Williams Tractor of Fayetteville, Ark., focuses on year-round staffing averages, finding and mentoring employees and rewarding extra effort.

By Mike Wiles posted on April 22, 2017 | Posted in Best Practices

Williams Tractor, with locations in Arkansas and Louisiana, keeps its shop personnel busy and productive year-round. The dealership team shares its best practices related to service personnel in this second installment of the “Season-to-Season” series. These practices have enabled the dealership to avoid off-season drains on cashflow.

Williams Tractor: Location Gives Advantages

March 3, 2017 | Posted in Dealer News

The dealership has locations in Arkansas and Louisiana and expected to top $140 million in total sales in 2016.

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RhinoAG Production Tour to Mark 90 years

Lessiter Media editors visited RhinoAG in Gibson City, IL to get a behind-the-scenes glimpse at the production processes and attention to detail that have contributed to their longevity as they celebrate their 90th anniversary in 2024.

Top Directory Listings

Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.

Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.

At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.