There are some persistent, outdated perceptions about this industry, particularly when it comes to service technicians, and these misconceptions have resulted in fewer students pursuing careers as service technicians. In 2019, EDF set out to try to change this.
2020 was an interesting year for everyone in the world, and the equipment business hasn’t been immune. In Emmetsburg, Iowa, however, Woodford Equipment is marking the year with a something big to celebrate too — its 10th year in business.
Cleo Franklin of Franklin Strategic Solutions discusses improving the customer lead response time and making sure to track and monitor the sales process.
In March, Briggs & Stratton announced plans to divest its turf product lines, which includes lawn and garden and turf care equipment sold under the Ferris, Billy Goat, Simplicity, Snapper, and Snapper Pro brands.
While safety has always been the number one priority for equipment dealerships, it has taken on a lot of new characteristics throughout these past few months. Safety is now a much more encompassing idea and successfully implementing safety measures has never been more urgent.
According to O’Hagan, many potential customers turn to their phones instead of heading to a dealership when they first contemplate purchasing a vehicle such as a UTV.
When Rural Lifestyle Dealer surveyed dealers in late 2019 for the annual Dealer Business Trends & Outlook Report, half of dealers were expecting growth of 2% or more in 2020.
By now, all that work strategic planning work you did at the end of last year should show up. If no planning was done, then it’s all reactionary decisions.
Dealers share how their businesses have pitched in to help their communities — and employees — during these uncertain times because of the COVID-19 pandemic.
Lessiter Media editors visited RhinoAG in Gibson City, IL to get a behind-the-scenes glimpse at the production processes and attention to detail that have contributed to their longevity as they celebrate their 90th anniversary in 2024.
Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product
Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative
solutions for Rural Lifestyle and Industrial Equipment customers.
Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and
has continued to push the boundaries of innovation and technology ever since. As a manufacturer of
diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial
equipment, Yanmar's products are sold in over 130 countries.
At Yanmar America, we are committed to providing our customers with the highest quality products
and services, backed by a strong team of professionals who share our dedication to excellence. We
look forward to the opportunity to work with you in achieving your goals.
Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.