Data & Forecasts

Dealer Business Trends & Outlook

Rural Lifestyle Market Still Positive for 2020

Annual survey shows dealers are positive about total revenues and aftermarket revenues, as well as zero-turn mower sales.
The trend toward moderated optimism for the rural equipment market that showed up in 2019 looks to continue this year, with aftermarket revenue and zero-turn mowers being growth drivers in 2020. This is based on responses from dealers across North America in Rural Lifestyle Dealer’s 12th annual Dealer Business Trends & Outlook Report.
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