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Sherwood Tractor’s Digital Marketing Enhances Personalized Customer Experience

New technology combined with customer service attitude drives marketing and website initiatives for a 2018 Dealership of the Year.
TV advertising helped Bart Sherwood grow his dealership in its early days, and it remains an important part of Sherwood Tractor’s marketing program. However, Sherwood knew that digital marketing was the next necessary step, an area that was outside his comfort zone.
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