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Dealer Business Trends & Outlook

How Dealers are Expanding their Lineups

By Lynn Marcinkowski Woolf posted on March 5, 2020 | Posted in Data & Forecasts

Zero-turn mowers top the list of product lines dealers will be adding, with about 35% adding the equipment in 2020, according to Rural Lifestyle Dealer's Business Trends & Outlook Report. See what categories round out the top 5.

Dealer Business Trends & Outlook

Rural Lifestyle Market Still Positive for 2020

Annual survey shows dealers are positive about total revenues and aftermarket revenues, as well as zero-turn mower sales.

By Lynn Marcinkowski Woolf posted on February 5, 2020 | Posted in Manufacturer News, Data & Forecasts, Rural Lifestyle Market

The trend toward moderated optimism for the rural equipment market that showed up in 2019 looks to continue this year, with aftermarket revenue and zero-turn mowers being growth drivers in 2020. This is based on responses from dealers across North America in Rural Lifestyle Dealer’s 12th annual Dealer Business Trends & Outlook Report.

Trends Report: Top Concerns for Dealers in 2019

By Rural Lifestyle Dealer Staff posted on April 6, 2019 | Posted in Data & Forecasts

See how dealers are addressing the top challenges they're facing right now.

Trends Report: Growth Opportunities Dealers See in 2019

By Rural Lifestyle Dealer Staff posted on March 30, 2019 | Posted in Data & Forecasts

Here are some comments dealers shared: “New location, new products and more experienced salespeople.” ... “Technology is the largest opportunity for growth and well as offering rental units. Our 40 horsepower and down tractors are an area that will keep us afloat in the next few years.” ... “Online marketing and sales. Increased online scheduling for service.”

Trends Report: Preparing for an Economic Downturn

By Rural Lifestyle Dealer Staff posted on March 16, 2019 | Posted in Data & Forecasts

The U.S. economy has been rising for 27 months, a pattern that’s at lease 8 months longer than typical, according to Alex Chausovsky, senior consulting adviser with ITR Economics.

Trends Report: Partnering in Other Ways & Dealer Concerns

By Rural Lifestyle Dealer Staff posted on March 9, 2019 | Posted in Data & Forecasts

RLD’s 2019 Dealer Business Trends & Outlook Report showed how technology will drive changes in financing as well as the top concerns dealers have going into 2019.

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Trends Report: Making Improvements & Promoting Your Brand

By Rural Lifestyle Dealer Staff posted on March 1, 2019 | Posted in Data & Forecasts

Dealers report on upgrades to their dealerships as well as the influence of brand reputation in the RLD’s 2019 Dealer Business Trends & Outlook Report.

Trends Report: Driving Unit Sales & Expanding Lineups

By Rural Lifestyle Dealer Staff posted on February 16, 2019 | Posted in Data & Forecasts

Dealers report on what will boost sales and the new offerings they are likely to bring into dealerships in 2019. This information comes from RLD’s 2019 Dealer Business Trends & Outlook Report.

Trends Report: Influencing Factors

By Rural Lifestyle Dealer Staff posted on February 9, 2019 | Posted in Data & Forecasts

A number of economic factors could factor into dealer sentiment including home building and unemployment rates as seen in RLD’s 2019 Dealer Business Trends & Outlook Report.

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Dealer Forecast for Change in Total Revenue

By Rural Lifestyle Dealer Staff posted on February 2, 2019 | Posted in Data & Forecasts

Dealers are optimistic about the total and aftermarket revenue for the rural equipment market according to RLD’s 2019 Dealer Business Trends & Outlook Report.

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Top Directory Listings

Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.

Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.

At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.