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McPherson’s Farm Equipment to Expand Business through Grant from VCEDA

January 30, 2019 | Posted in Dealer News

McPherson’s Farm Equipment, a Virginia-based Branson dealer that opened in 2018, recently received a $10,000 grant from the Virginia Coalfield Economic Development Authority.

Dealership of the Year

Sales Incentives Keep Used Inventory Manageable for Ewald Kubota

By Kim Schmidt posted on November 21, 2017 | Posted in Best Practices

Ewald Kubota is Rural Lifestyle Dealer's 2017 Dealership of the Year in the multi-store category. John Ewald, owner, details the dealership's used equipment strategy.

Rural Equipment Intelligence

Landscape Contractors Expect Revenue Growth into 2018

By Dave Kanicki posted on November 11, 2017 | Posted in Data & Forecasts

Landscape contractors are expressing positive sentiments about growing revenues and purchasing equipment through the remainder of 2017 and into early 2018, according to Seaport Global Securities’ most recent quarterly survey of landscape contractors.

Differing Opinions: Ag Equipment Dealers, Manufacturers Weigh in on Inventories

August 14, 2017 | Posted in Data & Forecasts

“Large agricultural dealers tend to have higher value late model large used equipment without the diversity of the market enjoyed by small agricultural equipment dealers," says Kim Rominger, president and CEO of the Equipment Dealers Assn.

Achieving Healthy Levels for New & Used Equipment

May 22, 2017 | Posted in Data & Forecasts, Best Practices

As your busy season kicks off and all hands are on deck selling new equipment, don’t lose track of your other revenue areas.

From the Archives

Stevenson Tractor's View on Used Equipment

March 17, 2017 | Posted in Best Practices

David Stevenson says customers consider used equipment in this order: price, availability of financing, maintenance history, how the equipment was used and warranty availability.

Rural Equipment Intelligence: Most Used Equipment Holding Its Value

November 12, 2016 | Posted in Data & Forecasts

Continuing solid demand for many of the new products handled by many rural lifestyle equipment dealers, including compact, utility and garden tractors as well as ATVs, is helping to maintain the valuations of used equipment.

Lawn & Garden, Small Tractors Top Dealers’ 2017 ‘Best Bets’ List

November 12, 2016 | Posted in Data & Forecasts

For the third year in a row, lawn and garden equipment maintained its top spot on farm equipment dealers’ ranking of “Best Bets” list of products they believe will increase unit sales in 2017. And not too far behind are compact tractors (under 40 horsepower) in the #2 spot, and #5 on the list is utility tractors (40-100 horsepower).

[Webinar] Assessing Trades Like a Customer

By Michael Ellis posted on July 28, 2016 | Posted in Rural Lifestyle Market

During this webinar, Trent Hummel, a core trainer for the Western Equipment Dealers Assn. Dealer Institute, discussed the factors that influence a piece of equipment's value change as the unit gets older. This FREE webinar is brought to you by the WEDA Dealer Institute. [To view any of our webinar replays, you must be logged in with a free user account.]

[Webinar] Digging Up Accurate Used Values

By Kim Schmidt posted on June 28, 2016 | Posted in Rural Lifestyle Market

There is no silver bullet when it comes to sourcing accurate used equipment values. During this webinar, Trent Hummel, a core trainer for the Western Equipment Dealers Assn. Dealer Institute, discusses how to review multiple sources and data fields in order to most accurately value used equipment. This FREE webinar is brought to you by the WEDA Dealer Institute. [To view any of our webinar replays, you must be logged in with a free user account.]

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RhinoAG Production Tour to Mark 90 years

Lessiter Media editors visited RhinoAG in Gibson City, IL to get a behind-the-scenes glimpse at the production processes and attention to detail that have contributed to their longevity as they celebrate their 90th anniversary in 2024.

Top Directory Listings

Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.

Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.

At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.