Items Tagged with 'asktractormike.com'

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Video is the Best Way to Reach New Customers

Face-to-face interaction is still important for developing relationships, but short educational YouTube videos are second to none when it comes to selling new customers on your dealership.
YouTube videos are an easy and cost-effective way for you to reach and interact with new customers, driving them to your website or straight to your dealership.
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[Podcast] 4 Traits of Today’s Successful Salespeople

In this episode of the <em>Rural Lifestyle Dealer</em> podcast, brought to you by Yanmar, we sat down with Mike Wiles for the first of the new "Managing the Store series." Mike will share the traits commonly found in successful sales people.
In this episode of the Rural Lifestyle Dealer podcast, brought to you by Yanmar, we sat down with Mike Wiles for the first of the new "Managing the Store" series. Mike shares the traits commonly found in successful salespeople.
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Top Stories, According to You

Here are the articles, videos, webinars, e-Books and more that captured your attention online in 2017.
The rural equipment market is vibrant, with many of you telling us that your market has grown significantly over the last few years. That means there is lots for the Rural Lifestyle Dealer staff to cover as we keep you updated on new products, best practices, expert strategies and more.
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[Podcast] Misunderstanding the Rural Lifestyle Customer

In this episode of the <em>Rural Lifestyle Dealer</em> podcast, brought to you by Yanmar, Mike Wiles, of AskTractorMike.com and EDMforSales.com, shares strategies for understanding the diverse rural lifestyle customer segment.
In this episode of the Rural Lifestyle Dealer podcast, brought to you by Yanmar, Mike Wiles, of AskTractorMike.com and EDMforSales.com, shares strategies for understanding the diverse rural lifestyle customer segment.
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Managing the Store

What May be Costing You Future Business

Here’s a simple, no-cost way to build customer loyalty.
A missing link in your sales process may be costing you future business with rural lifestyle customers, and I have YouTube analytics to prove it. It doesn’t cost a penny to provide, and it will set your dealership apart from your competitors.
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Managing the Store

What May be Costing You Future Business

Here’s a simple, no-cost way to build customer loyalty.
A missing link in your sales process may be costing you future business with rural lifestyle customers, and I have YouTube analytics to prove it. It doesn’t cost a penny to provide, and it will set your dealership apart from your competitors.
Read More
Managing the Store

Making Time to Be Nice

Treat everyone well, whether they’re a potential customer or not.
We’re in an age with lots of negativity, and we’re incredibly busy. Couple the seasonality of the equipment business and resulting fatigue with some difficult customers and it’s easy to have a short fuse. It’s a challenge for everyone, from the owner down, to build relationships at all times … especially with non-customers.
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Managing the Store

Making Time to Be Nice

Treat everyone well, whether they’re a potential customer or not.
We’re in an age with lots of negativity, and we’re incredibly busy. Couple the seasonality of the equipment business and resulting fatigue with some difficult customers and it’s easy to have a short fuse. It’s a challenge for everyone, from the owner down, to build relationships at all times … especially with non-customers.
Read More
Managing the Store

Gaining Customers Through YouTube

Use videos to teach and you’ll build relationships and develop customer loyalty.
I’m a huge fan of using video for marketing. I was hooked the day I went online to find information about how to fix cracks in asphalt driveways. A how-to video popped up in the search and I’d much rather watch someone show me how to do something than read about it. I used the product in the video and applied it just the way I was shown and it helped me fix my problem.
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