"...paying tribute to the creator of so much of the nation's strength, freedom, and leadership — the American worker."

See how Williams Tractor uses promotions and special events to bring in off-season revenue.

Effective negotiation is more than just tossing out ideas, hoping the customer will "bite." It's a process, sometimes complex, that brings about an acceptable agreement to both parties. 

Top of the list for August was a Q&A item on the strangest requests you, as readers and dealers, have ever received.

In response to Hurricane Harvey, the Equipment Dealers Foundation (EDF), with support from several regional associations, has released a call to action for their members and the agriculture community as a whole. The groups are asking for donations to EDF’s Disaster Relief Fund which will provide financial aid to victims of the hurricane.

The donations are being made to several national and local charitable organizations to aid in relief efforts. Kubota is also committed to helping in the cleanup and restoration efforts.

Effective September 5, 2017, all emails, e-newsletters and digital information from RLD will arrive in your inbox from this email address domain: email.rurallifestyledealer.com.