Land & Coates expands on turf equipment expertise with new Kubota dealership. Here's how the dealership expanded into a new product line, Kubota tractors, and met the challenges of a new customer segment.

With the options offered by the new generation of post hole diggers, homeowners and dealers have more reasons to get to know this equipment.

Dealers rank finding good employees among their top concerns for 2013, according to Rural Lifestyle Dealer's Business Trends and Outlook Survey.

More than 44% of rural lifestyle dealers expect revenues to come in ahead of 2012 levels and only 10.2% forecast lower revenues.

Rural lifestylers who grow crops and produce for farmers markets may be a growing market opportunity for dealers.

The answer most often lies in managerial relationships. A recent national study by Dale Carnegie Training placed the number of "fully engaged" employees at 29%, and "disengaged" employees at 26% meaning nearly three-quarters of employees are not fully engaged (aka productive).

"We look for those gaps where we can bring something to the market that others can't."

Polaris Industries is introducing 'Brutus' its first commercial vehicle and the first side-by-side utility vehicle to deliver front-end power take-off capability for a variety of property and facility maintenance duties.

Based on the results of the survey conducted by Rural Lifestyle Dealer in late November and December, nearly 90% (89.7%) of dealers serving the rural lifestyle equipment market believe their total revenues will be as good as or better than what they saw in 2012. Only 10.2% of survey respondents expect revenues to decline in 2013 vs. 2012.

Gary Bogart, general manager of Zetor North America, doesn't underplay the challenges Zetor faces in re-introducing its brand and reinvigorating its dealer network. However, in this exclusive interview with Rural Lifestyle Dealer, he shares how the company is making changes at the management, equipment and dealer levels to help Zetor grow.