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What Rural Lifestylers Want From You

Landscaping Exclusively with Battery-Powered Equipment

South Pasadena, Calif., earns certification as the first American Green Zone Alliance Green Zone City in the U.S.
By Lynn Marcinkowski Woolf posted on November 12, 2016 | Posted in Niche Markets
The city of South Pasadena, Calif., was named the first American Green Zone Alliance (AGZA) Green Zone City in the U.S. This means all of the city’s 13 properties — comprising 41 acres (including 21 acres of mowing); 15 acres of hardscapes; 1 acre of hedges and more than 7 miles of edging — are maintained with battery-powered mowers, trimmers, edgers, hedgers and blowers.
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How to Sell

Selling Snow Removal Equipment & Improving Winter Cashflow

Snow removal equipment can offer sales and service revenue year-round based on proper stocking, early promotions and dedicated service teams.
By Mike Wiles posted on November 12, 2016 | Posted in Niche Markets
Succeeding in the market requires recognizing the preferred method of snow removal in your area; matching your equipment inventory with future snowfall; and having technicians willing to repair broken machines during cold weather.
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Skid Steer Loaders

How to Sell: Expanding into Construction with Skid Steers

Specialize your approach to sales and service to successfully sell skid steer loaders to the construction market and related segments.
By Mike Wiles posted on April 18, 2016 | Posted in Niche Markets
In Rural Lifestyle Dealer’s 2017 Business Trends and Outlook Report, more than 31% of respondents said they planned to add skid steer loader products to their portfolio this year. That decision may not be surprising with many economic indicators showing a strong homebuilding market.
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Videos

RhinoAG Production Tour to Mark 90 years

RhinoAG Production Tour to Mark 90 years

Lessiter Media editors visited RhinoAG in Gibson City, IL to get a behind-the-scenes glimpse at the production processes and attention to detail that have contributed to their longevity as they celebrate their 90th anniversary in 2024.

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Yanmar

Yanmar America is the North American headquarters of Yanmar Holdings. Ranked #1 in Product Quality for five years in a row by the Equipment Dealers Association, Yanmar provides innovative solutions for Rural Lifestyle and Industrial Equipment customers.


Yanmar was the world’s first manufacturer to develop a practical small diesel engine in 1933 and has continued to push the boundaries of innovation and technology ever since. As a manufacturer of diesel engines, compact tractors and utility task vehicles, construction machinery, and industrial equipment, Yanmar's products are sold in over 130 countries.


At Yanmar America, we are committed to providing our customers with the highest quality products and services, backed by a strong team of professionals who share our dedication to excellence. We look forward to the opportunity to work with you in achieving your goals.

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Stihl Inc

Virginia Beach-based STIHL Inc., produces a full line of high-quality, handheld outdoor power equipment including blowers, trimmers, brushcutters, and multi-task tools, as well as the number one selling brand of chainsaws worldwide. STIHL Inc. manufactures over 260 model variations of handheld outdoor power equipment for sale in the U.S. and around the world.

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